factual

What is the role of the Application Letter in the Embassy Suites By Hilton franchise application process?

Embassy_Suites_By_Hilton Franchise · 2025 FDD

Answer from 2025 FDD Document

This franchise application letter ("Application Letter") is provided to Hilton Franchise Holding LLC ("Franchisor"), a subsidiary of Hilton Worldwide Holdings Inc. ("Hilton Worldwide"), authorized to consider and process an application for a franchise to operate a hotel under the Brand at the Location in the United States ("Hotel"). The present or future subsidiaries and affiliates of Hilton Worldwide are collectively referred to as "entities" ("Entities"). Applicant understands that Franchisor is relying on the information provided in this application and all documents submitted by Applicant and co-owners and their agents, advisers and representatives in connection with or in support of the application, including, but not limited to, this Application Letter (together, the "Application"). Applicant agrees to supply such additional information, statements or data as may be requested by Franchisor. Applicant represents, warrants, and undertakes to Franchisor and the Entities, that:

    1. All information contained in the Application is true, correct and complete as of the date of this Application Letter. Applicant will promptly inform Franchisor of any change in any of the information provided in the Application.
    1. Both Applicant and the undersigned have the authority to make the Application and to enter into a franchise agreement ("Franchise Agreement") for the proposed Hotel at the Location. Neither the making of this Application nor the execution of a Franchise Agreement will conflict with nor put Applicant in breach of the terms of any agreements to which Applicant, its affiliates or the undersigned are a party or by which Applicant or its affiliates are bound. Neither Applicant nor its affiliates have been induced by Hilton Worldwide to terminate or breach any agreement with respect to theLocation.
    1. Certain information concerning Franchisor's system for the Brand, including the Disclosure Document (if required under applicable law), the manual and the Franchise Agreement (together, the "Franchise Information"), has been made available to Applicant. Applicant is generally familiar with the Franchise Information and its requirements and is applying for the form of Franchise Agreement provided. Applicant undertakes to treat the manual which it may receive from Franchisor as confidential. Applicant acknowledges and agrees that the Franchise Information is the property of Hilton Worldwide and/or the Entities, and that Applicant obtains no right, title or interest in or to any of the Franchise Information. Applicant agrees not to use the Franchise Information unless and until a Franchise Agreement is entered into and then in accordance with the terms and conditions of the Franchise Agreement.
    1. Applicant acknowledges that Hilton Worldwide and the Entities do not enter into oral agreements or understandings with respect to the Franchise Agreement, and as that of the date of this Application Letter there are no oral agreements or understandings between Applicant and Hilton Worldwide or the Entities with respect to the proposed Franchise Agreement.
  1. Applicant acknowledges that the Franchise Application Fee must be enclosed with the Application if the mandatory waiting period specified in Paragraph 5 of the Instructions has expired, or must be paid promptly after expiration of the mandatory waiting period. If the Application is not approved or if Applicant withdraws the Application before it is approved, the Franchise Application Fee will be fully refunded, without interest, less $7,500 for time and expenses incurred by Franchisor in processing the Application.
    1. Applicant authorizes credit agencies/bureaus, financial institutions, companies and individuals to disclose to Hilton Worldwide any and all information for the purpose of Hilton Worldwide and the Entities completing any necessary credit and/or background investigations in connection with this Application and execution of any Franchise Agreement.
    1. Applicant, jointly and severally if applicable, agrees to indemnify and defend Hilton Worldwide and the Entities and their respective officers, directors, employees, agents, representatives, and assignees (collectively, the "Hilton Worldwide Indemnitees") against, and to hold them harmless from, all losses in connection with the Application and the Location, including breach of any representations, warranties or undertakings contained herein and all claims, demands, suits, causes of action, liabilities, losses or otherwise, directly or indirectly incurred (including legal and accounting fees and expenses), and including claims as a result of Franchisor processing the Application and/or approving a Franchise Agreement. Each Hilton Worldwide Indemnitee shall have the right independently to take any action it may deem necessary in its sole discretion to protect and defend itself against any threatened action subject to Applicant's indemnification, without regard to the expense, forum or other parties that may be involved. Each Hilton Worldwide Indemnitee shall have sole and exclusive control over the defense of any such action (including the right to be represented by counsel of its choosing) and over the settlement, compromise or other disposition thereof. Hilton Worldwide may rely on any information, statement or notice from the Applicant pertaining to the Location or Franchise Agreement without having to investigate or ascertain the accuracy of any fact or allegation in the information, statement ornotice.
    1. This Application Letter may be executed in counterparts, each of which shall be deemed an original. This Application Letter must be signed by an authorized signatory for the Applicant (see Guidelines for Submitting a Franchise Application for requiredsignatories).
    1. This Application shall be governed by and construed in accordance with the substantive laws of the State of New York, without regard to its choice of law principles.

Source: Item 23 — RECEIPTS (FDD pages 97–304)

What This Means (2025 FDD)

According to the 2025 FDD, the Application Letter is a key document in the Embassy Suites By Hilton franchise application process. It serves as a formal request to Hilton Franchise Holding LLC, a subsidiary of Hilton Worldwide Holdings Inc., to be considered for a franchise to operate a hotel under the Embassy Suites By Hilton brand in the United States. The franchisor relies on the information provided in the application letter and all supporting documents during the application review.

The Application Letter includes several critical representations, warranties, and undertakings from the applicant to the franchisor and its entities. These cover the accuracy and completeness of the information provided, the applicant's authority to enter into a franchise agreement, and the applicant's acknowledgement of the confidential nature of the franchise information provided by Embassy Suites By Hilton. The applicant also confirms that there are no oral agreements or understandings outside of what is written in the Application Letter.

Furthermore, the Application Letter addresses legal and financial aspects of the application. The applicant authorizes Embassy Suites By Hilton to conduct credit and background investigations and agrees to indemnify Hilton Worldwide and its entities against any losses connected to the application. The Application Letter is governed by New York law and must be signed by an authorized signatory for the applicant. If the application is not approved or is withdrawn, Embassy Suites By Hilton will refund the franchise application fee, less $7,500 for processing expenses.

Disclaimer: This information is extracted from the 2025 Franchise Disclosure Document and is provided for research purposes only. It does not constitute legal or financial advice. Consult with a franchise attorney before making any investment decisions.