For the LIVSMART (design logo) mark, what is the application number for Embassy Suites By Hilton?
Embassy_Suites_By_Hilton Franchise · 2025 FDDAnswer from 2025 FDD Document
| Mark | Application Number | Registration Number | Registration Date |
|---|---|---|---|
| LIVSMART | 98547660 | Pending | Pending |
| (design logo) |
Source: Item 22 — CONTRACTS (FDD page 97)
What This Means (2025 FDD)
According to Embassy Suites By Hilton's 2025 Franchise Disclosure Document, the application number for the LIVSMART (design logo) mark is 98547660. The registration for this mark is currently pending.
It is important for a prospective franchisee to understand the marks they are permitted to use and how they can be used. Embassy Suites By Hilton requires franchisees to operate under the specified marks and trade names and obtain approval before adopting any other names or marks. Franchisees also need written consent to use the marks, the word "Hilton," or other network trademarks in their corporate, partnership, business, or trade name, any Internet-related name, or any business operated separately from the hotel.
Understanding trademark usage is crucial for franchisees to avoid legal issues and maintain brand consistency. As the registration status for the LIVSMART (design logo) mark is pending, it is advisable for potential franchisees to stay informed about any updates on its registration status to ensure compliance with Embassy Suites By Hilton's brand standards.