For an Embassy Suites By Hilton franchise, what is the maximum length of the franchise term for a conversion?
Embassy_Suites_By_Hilton Franchise · 2025 FDDAnswer from 2025 FDD Document
The Franchise Agreement you sign will provide for new development, conversion, change of ownership, or re-licensing, depending on your situation. These situations are referred to in this Disclosure Document as "New Development," "Conversion," "Change of Ownership," and "Relicensing," respectively. New Development refers to new building construction. Conversion refers to the renovation of an existing building to bring it into compliance with our Brand Standards so that it may operate as a Brand hotel. Change of Ownership refers to the transfer of ownership or control of an existing Brand hotel to a new owner. Re-licensing refers to the grant of a new franchise after the expiration of a prior franchise for the same hotel. Adaptive Reuse is also a category shown on the Franchise Application. It is a form of Conversion.
Source: Item 17 — RENEWAL, TERMINATION, TRANSFER AND DISPUTE RESOLUTION (FDD pages 77–87)
What This Means (2025 FDD)
Based on the 2025 Embassy Suites By Hilton Franchise Disclosure Document, the agreement you sign will provide for new development, conversion, change of ownership, or re-licensing, depending on your situation. Conversion refers to the renovation of an existing building to bring it into compliance with the Brand Standards so that it may operate as a Brand hotel.
The excerpt provided does not specify the maximum length of the franchise term for a conversion.
To determine the maximum length of a franchise term for a conversion, it is recommended that prospective Embassy Suites By Hilton franchisees ask the franchisor directly about the specific terms and conditions, as this detail is not provided in the excerpt.