What was the average occupancy index of all comparable Embassy Suites By Hilton hotels in 2023?
Embassy_Suites_By_Hilton Franchise · 2025 FDDAnswer from 2025 FDD Document
| Occupancy Index* | 2023 | 2024 |
|---|---|---|
| Average Occupancy Index of all Comparable Hotels | 110.3 | 111.8 |
| Median Occupancy Index of all Comparable Hotels | 110.5 | 111.5 |
| Number & Percentage of Comparable Company-Managed Hotels which met or | 15/46.9% | 12/37.5% |
| exceeded Average Occupancy Index | ||
| Number & Percentage of Comparable Company-Managed Hotels which met or | 15/46.9% | 13/40.6% |
| exceeded Median Occupancy Index | ||
| Number & Percentage of Comparable Franchisee-Managed Hotels which met or | 97/51.6% | 95/50.5% |
| exceeded Average Occupancy Index | ||
| Number & Percentage of Comparable Franchisee-Managed Hotels which met or | 95/50.5% | 97/51.6% |
| exceeded Median Occupancy Index |
Source: Item 19 — FINANCIAL PERFORMANCE REPRESENTATIONS (FDD pages 87–91)
What This Means (2025 FDD)
According to Embassy Suites By Hilton's 2025 Franchise Disclosure Document, the average occupancy index of all comparable hotels in 2023 was 110.3. The median occupancy index was 110.5. This data is based on information from hotels open as of January 31, 2024.
The occupancy index measures a hotel's occupancy performance relative to a group of hotels, called a competitive set. An index of 100 means the hotel has a fair share compared to the group. An index above 100 means the hotel has more than a fair share of the group's performance. The occupancy index is calculated by dividing the hotel occupancy by the competitive set occupancy and multiplying by 100.
For a prospective Embassy Suites By Hilton franchisee, this means that, on average, comparable hotels performed slightly better than their competitive sets in terms of occupancy. However, the FDD also notes that the Occupancy Index for all Comparable Hotels ranged from 77.7 to 151.8 in 2023, so there was a wide range of performance among the comparable hotels. The franchisor notes that individual results may differ, and there is no assurance that franchisees will achieve the levels reflected in the analysis.