What section of the Embassy Suites agreement outlines the brand's responsibilities?
Embassy_Suites Franchise · 2025 FDDAnswer from 2025 FDD Document
5.0 YOUR RESPONSIBILITIES
5.1 Operational and Other Requirements. You must:
5.1.1 operate the Hotel twenty-four (24) hours a day after the Opening Date;
5.1.2 operate the Hotel using the System, in compliance with this Agreement and the Standards, and in such a manner to provide courteous, uniform, respectable and high quality lodging and other services and conveniences to the public.
You acknowledge and agree that: (a) you have exclusive day-to-day control of the business and operation of the Hotel (including hiring your employees and the terms and conditions of their employment); (b) although we provide the Standards, we do not in any way possess or exercise day-to-day control of the business and operation of the Hotel; (c) we do not dictate nor control labor or employment matters for you or your employees; nor do we reserve any right or authority to do so; and (d) we are not responsible for the safety and security of your employees or guests;
- 5.1.3 comply with the Standards, including our specifications for all supplies, products and services.
We may require you to purchase a particular brand of product or service to maintain the common identity and reputation of the Brand, and you will comply with such requirements.
Unless we specify otherwise, you may purchase products from any authorized source of distribution; however, we reserve the right, in our business judgment, to enter into exclusive purchasing arrangements for particular products or services and to require that you purchase products or services from approved suppliers or distributors;
5.1.4 install, display, and maintain signage displaying or containing the Brand name and other distinguishing characteristics in accordance with Standards we establish for System Hotels;
5.1.5 comply with our Standards for the training of personnel involved in the operation of the Hotel, including completion by your (or your Management Company's) key personnel of the Hotel of a training program for operation of the Hotel under the System, at locations we designate.
You will pay us all fees and charges, if any, we require for your personnel to attend these training programs.
You are responsible for selecting the personnel to attend such training programs.
Source: Item 22 — CONTRACTS (FDD page 97)
What This Means (2025 FDD)
According to the 2025 Embassy Suites Franchise Disclosure Document, the excerpt provided does not contain a specific section outlining the brand's responsibilities. However, section 5.0 outlines the franchisee's responsibilities. This section specifies operational and other requirements that the franchisee must adhere to, such as operating the hotel 24 hours a day, using the System, complying with standards for supplies, products, and services, and training personnel.
While the document details the franchisee's obligations, it lacks a corresponding section that explicitly lists the franchisor's (Embassy Suites) duties and commitments to the franchisee. This is a critical piece of information for prospective franchisees to evaluate the balance of responsibilities and support provided by the franchisor.
Therefore, it is essential for a potential Embassy Suites franchisee to ask the franchisor for a comprehensive list of their responsibilities and obligations under the franchise agreement. This information is crucial for making an informed decision and understanding the full scope of the franchisor-franchisee relationship. A prospective franchisee should inquire about the support Embassy Suites provides in areas such as marketing, training, ongoing operational assistance, and technology, and ensure these responsibilities are clearly defined in the franchise agreement.