For an Embassy Suites Re-Licensing project, when must renovation work begin?
Embassy_Suites Franchise · 2025 FDDAnswer from 2025 FDD Document
For a Conversion, Re-Licensing, Change of Ownership, or room addition project, you must start the renovation work by the date we have agreed to in the Franchise Agreement or PIP, which is set on a project-by-project basis. For all projects (including New Development, Conversion, Re-Licensing, Change of Ownership, or room addition project), you must complete the construction or renovation work by the date we have agreed to in the Franchise Agreement or PIP, which is set on a project-by-project basis. If you wish to request an extension of any start date or completion date for your project, you must submit a written request
Source: Item 5 — INITIAL FEES (FDD pages 22–27)
What This Means (2025 FDD)
According to Embassy Suites's 2025 Franchise Disclosure Document, the start date for renovation work on a Re-Licensing project is determined on a project-by-project basis. The specific date will be agreed upon and outlined in the Franchise Agreement or Property Improvement Plan (PIP). This means that the timeline for each Re-Licensing project is unique and tailored to the specific circumstances of the property.
This project-specific approach provides flexibility but also requires careful negotiation and planning. As a prospective franchisee, it is crucial to thoroughly review the Franchise Agreement and PIP to understand the agreed-upon renovation start date and ensure that it aligns with your operational capabilities and financial resources. Any request for an extension of the start date must be submitted in writing before the original date, and if approved, may involve an extension fee.
Unlike New Development or Conversion projects, Re-Licensing projects do not automatically receive 30-day extensions on the start date. Therefore, it is essential to proactively manage the project timeline and communicate any potential delays to Embassy Suites well in advance to avoid penalties or complications. This individualized approach underscores the importance of due diligence and clear communication throughout the Re-Licensing process.