From what period did Embassy Suites Franchise LLC offer franchises under the Embassy Suites Brand in the US?
Embassy_Suites Franchise · 2025 FDDAnswer from 2025 FDD Document
Our immediate predecessor in offering the Embassy Suites Brand in the US was our subsidiary, Embassy Suites Franchise LLC, a Delaware limited liability company formed in September 2007 ("ESF"). ESF offered franchises under the Embassy Suites Brand in the US from October 2007 through March 2015. ESF's predecessor, Promus Hotels, Inc., a Delaware corporation incorporated in May 1995 ("Promus"), licensed, owned and operated Embassy Suites hotels in the US between May 1995 and October 2007, and Promus' predecessors offered franchises under the Embassy Suites Brand in the US from March 1984 through April 1995. All of our predecessors' franchise agreements were assigned to us or our affiliates.
Source: Item 1 — THE FRANCHISOR AND ANY PARENTS, PREDECESSORS AND AFFILIATES (FDD pages 9–15)
What This Means (2025 FDD)
According to the 2025 Embassy Suites Franchise Disclosure Document, Embassy Suites Franchise LLC (ESF) offered franchises under the Embassy Suites brand in the United States from October 2007 through March 2015. Prior to ESF, Promus Hotels, Inc. licensed, owned, and operated Embassy Suites hotels in the U.S. between May 1995 and October 2007. Promus' predecessors also offered franchises under the Embassy Suites brand in the U.S. from March 1984 through April 1995.
This information is relevant for prospective franchisees as it provides a historical context of the franchise system's management and ownership. Understanding the lineage of franchisors can offer insights into the brand's evolution, stability, and experience in the market. The fact that all predecessors' franchise agreements were assigned to Hilton or its affiliates suggests a continuity of obligations and rights for existing franchisees through these transitions.
It is important for potential franchisees to note that while Embassy Suites Franchise LLC's direct franchising period ended in March 2015, the brand continued to be offered through other entities, eventually transitioning to Hilton Franchise Holding LLC. This historical context can be useful in evaluating the current franchisor's experience and commitment to the Embassy Suites brand. Franchisees should also investigate the reasons behind these transitions to fully understand any potential implications for their investment.