What does the Embassy Suites Monthly Program Fee pay for?
Embassy_Suites Franchise · 2025 FDDAnswer from 2025 FDD Document
The Monthly Program Fee pays for various programs to benefit the System and/or the Network, including: (i) developing and maintaining the Reservation Service systems and support; (ii) developing and maintaining directories and Internet sites for System Hotels; (iii) advertising, promotion, publicity, public relations, market research, and other marketing programs; (iv) certain quality assurance programs; (v) certain technology programs; and (vi) administrative costs and overhead related to the administration or direction of these projects and programs. We may create or modify any programs and allocate monies derived from Monthly Program Fees to any regions or localities. The Monthly Program Fee does not cover your costs of participating in any optional marketing programs or other programs or services periodically offered by us or our affiliates in which you voluntarily choose to participate. These fees also do not cover the cost of operating the hotel in accordance with the Standards or the Manual.
Source: Item 6 — OTHER FEES (FDD pages 27–41)
What This Means (2025 FDD)
According to Embassy Suites' 2025 Franchise Disclosure Document, the Monthly Program Fee covers various initiatives designed to benefit the Embassy Suites system and network. These include the development and maintenance of reservation service systems and support, as well as directories and internet sites for System Hotels.
The fee also contributes to advertising, promotion, publicity, public relations, market research, and other marketing programs. Additionally, it supports certain quality assurance and technology programs. A portion of the Monthly Program Fees is allocated to administrative costs and overhead related to the administration or direction of these projects and programs.
Embassy Suites retains the right to modify or create programs and allocate funds derived from Monthly Program Fees to specific regions or localities. However, the Monthly Program Fee does not cover the costs for franchisees to participate in optional marketing programs or other services offered by Embassy Suites or its affiliates, nor does it cover the cost of operating the hotel in accordance with the brand's standards or manual.