What was the median room rate for all New Generation Comparable Embassy Suites hotels in 2024?
Embassy_Suites Franchise · 2025 FDDAnswer from 2025 FDD Document
| Room Rate | 2023 | 2024 |
|---|---|---|
| Average Room Rate of all New Generation Comparable Hotels | $202.23 | $205.12 |
| Median Room Rate of all New Generation Comparable Hotels | $184.44 | $184.62 |
| Number & Percentage of New Generation Comparable Company-Managed Hotels | 3/100.0% | 3/100.0% |
| which met or exceeded Average Room Rate | ||
| Number & Percentage of New Generation Comparable Company-Managed Hotels | 3/100.0% | 3/100.0% |
| which met or exceeded Median Room Rate | ||
| Number & Percentage of New Generation Comparable Franchisee-Managed Hotels | 13/29.5% | 13/29.5% |
| which met or exceeded Average Room Rate | ||
| Number & Percentage of New Generation Comparable Franchisee-Managed Hotels | 21/47.7% | 21/47.7% |
| which met or exceeded Median Room Rate |
Source: Item 19 — FINANCIAL PERFORMANCE REPRESENTATIONS (FDD pages 87–92)
What This Means (2025 FDD)
According to Embassy Suites' 2025 Franchise Disclosure Document, the median room rate for all New Generation Comparable Embassy Suites hotels in 2024 was $184.62. The average room rate for these hotels in 2024 was $205.12. These figures are based on data reported to Hilton Worldwide by individual System Hotels.
Of the New Generation Comparable Franchisee-Managed hotels, 29.5% (13 hotels) met or exceeded the average room rate in 2024, while 47.7% (21 hotels) met or exceeded the median room rate. All (100%) of the New Generation Comparable Company-Managed hotels met or exceeded both the average and median room rates in 2024. The room rates for the New Generation Comparable Hotels ranged from $142.80 to $308.91 in 2024.
It is important to note that these are historical performance representations, and Embassy Suites does not guarantee that a new franchisee will achieve the same results. The FDD advises prospective franchisees to consult with professional advisors and conduct their own market study to project potential sales, costs, income, and profits for their specific location. Factors such as competition, location, and the length of time the hotel has been open can affect a hotel's financial performance.