Must I display all material, including brochures and promotional material provided to System Hotels and Network Hotels at my Embassy Suites hotel?
Embassy_Suites Franchise · 2025 FDDAnswer from 2025 FDD Document
You must also display all material, including brochures and promotional material we provide to System Hotels and Network Hotels; and allow advertising and promotion only of System Hotels and Network Hotels on your Hotel premises (Franchise Agreement, Paragraph 5.1.13).
Source: Item 11 — FRANCHISOR'S ASSISTANCE, ADVERTISING, COMPUTER SYSTEMS AND TRAINING (FDD pages 53–67)
What This Means (2025 FDD)
According to Embassy Suites' 2025 Franchise Disclosure Document, as a franchisee, you are required to display all materials, including brochures and promotional content, that Embassy Suites provides to System Hotels and Network Hotels. Additionally, you are only allowed to advertise and promote System Hotels and Network Hotels on your hotel premises.
This requirement ensures consistency in branding and promotion across the Embassy Suites system. By mandating the display of approved materials and limiting advertising to System and Network Hotels, Embassy Suites aims to maintain a unified image and customer experience. This also allows Embassy Suites to control the messaging and marketing strategies employed throughout the franchise network.
This obligation is outlined in the Franchise Agreement, specifically Paragraph 5.1.13. Prospective franchisees should carefully review this section to fully understand their responsibilities regarding advertising and promotional materials. Compliance with these requirements is essential for maintaining the integrity of the Embassy Suites brand and ensuring a consistent customer experience across all locations.