factual

What specific alterations must a Dq Treat licensee make to the Restaurant's appearance after termination?

Dq_Treat Franchise · 2025 FDD

Answer from 2025 FDD Document

After the expiration or termination of this agreement,

Licensee must not use the Restaurant premises or Authorized Location in violation of section 14.6.

14.2 Stop Using Trademarks.

  • (A) Licensee must immediately stop using and displaying the Trademarks and any point-of-sale materials and other sales promotion and advertising materials furnished, made available or approved by Company, and must stop using Company's Confidential Information (including the Operations Manual

Source: Item 17 — The following paragraph is added to the end of Item 17 of the Disclosure Document: (FDD pages 70–378)

What This Means (2025 FDD)

According to Dq Treat's 2025 Franchise Disclosure Document, after the expiration or termination of the franchise agreement, the licensee must not use the Restaurant premises or Authorized Location in violation of section 14.6. The document also states that the licensee must immediately stop using and displaying the Trademarks and any point-of-sale materials and other sales promotion and advertising materials furnished, made available, or approved by Dq Treat. Additionally, the licensee must stop using Dq Treat's Confidential Information, including the Operations Manual.

In practical terms, this means that upon termination or expiration of the franchise agreement, a former Dq Treat franchisee must take immediate steps to remove all branding, signage, and materials that identify the location as a Dq Treat restaurant. This includes removing trademarks, logos, and any other proprietary information or materials provided by Dq Treat. The franchisee is also prohibited from continuing to operate a similar business using Dq Treat's confidential information or operational methods.

These requirements are standard in franchising to protect the brand's integrity and prevent consumer confusion. Failure to comply with these post-termination obligations could result in legal action by Dq Treat to enforce its rights and protect its trademarks and confidential information. Franchisees should be aware of these obligations and plan accordingly when considering exiting the Dq Treat system.

Disclaimer: This information is extracted from the 2025 Franchise Disclosure Document and is provided for research purposes only. It does not constitute legal or financial advice. Consult with a franchise attorney before making any investment decisions.