What is the name of the agreement that a Dq Treat franchisee must sign with ParTech?
Dq_Treat Franchise · 2025 FDDAnswer from 2025 FDD Document
ADQ has currently designated ParTech, Inc. as the sole supplier of the required EPOS hardware and software that you must purchase for your restaurant. You will be required to sign an agreement with ParTech for the purchase of the equipment, software subscription services, installation and other services ("ParTech Participation Agreement") when you sign your franchise agreement. ADQ also has designated (a) Fiserv (formerly, FirstData Merchant Services) as the sole supplier of payment card processing and related services you must purchase, (b) Verifone as the sole supplier of certain payment card data encryption services that you must purchase; (c) ValueLink, LLC as the sole supplier of the gift cards and related services you must purchase, (d) Olo Inc. as the sole supplier of the DQ Mobile Ordering System; (e) Punchh Inc. as the sole supplier of the DQ Mobile Loyalty platform that you must purchase; (f) Acumera as the sole supplier of managed firewall services you must purchase and (g) Cineplex Digital Media Inc. as the sole supplier of the digital menu boards you must purchase. Copies of the ParTech Participation Agreement and the participation agreements that you must sign and/or agree to the terms with ValueLink, Olo, Punchh, Acumera and Cineplex are included in this disclosure document as Exhibit E. When you sign the franchise agreement, you must also sign the then-current participation agreements offered by the other suppliers listed above. ADQ has the right to designate suppliers in place of or in addition to these suppliers.
Source: Item 8 — UItem 8U***:** U**Restrictions on Sources of Products and Services (FDD pages 29–35)
What This Means (2025 FDD)
According to the 2025 Dq Treat Franchise Disclosure Document, franchisees are required to sign an agreement with ParTech, Inc. called the "ParTech Participation Agreement." This agreement covers the purchase of required EPOS (Electronic Point of Sale) hardware and software for the restaurant, as well as related services like installation and software subscriptions. This agreement is signed at the same time as the franchise agreement.
In addition to the ParTech Participation Agreement, Dq Treat franchisees must also sign participation agreements or agree to terms with other designated suppliers, including Fiserv, Verifone, ValueLink, Olo, Punchh, Acumera and Cineplex. These suppliers provide services such as payment card processing, data encryption, gift cards, mobile ordering, loyalty platforms, firewall services, and digital menu boards, respectively. Copies of the ParTech Participation Agreement and other participation agreements are included as Exhibit E in the FDD.
The requirement to use specific suppliers and sign these agreements is part of Dq Treat's effort to maintain uniformity and quality across all franchise locations. It ensures that all franchisees are using compatible and approved systems for critical business functions. However, it also means that franchisees have limited choice in selecting these vendors and must adhere to the terms of the agreements negotiated by ADQ (American Dairy Queen).
Prospective franchisees should carefully review the ParTech Participation Agreement and all other supplier agreements included as exhibits to fully understand their obligations and the costs associated with these services. It is also important to note that ADQ retains the right to change suppliers, which could impact the terms and conditions under which these services are provided.