What level of effort must Dq Treat designated and assistant managers devote to the franchise?
Dq_Treat Franchise · 2025 FDDAnswer from 2025 FDD Document
You are required to operate your DQ® Treat franchise under your active and continuous supervision. If the franchisee is a business entity, the franchisee is required to have one owner who is responsible for overseeing the general management of the day-to-day operations of the location. If you are developing your first DQ® Treat location, you must have one designated manager and one assistant manager (ARD franchisees only need a designated manager) who have completed ADQ's training requirements in Item 11. Designated and assistant managers must personally invest their full time and attention and devote their best efforts to the on-premises general management of the day-to-day operations of the location, and meet ADQ's store or retail management experience requirements. Designated and assistant managers may not participate in the active operation or management of any other business.
You must ensure that any designated or assistant managers with access to confidential information (as defined in the franchise agreement) abide by the confidentiality obligations in the franchise agreement. Also, a designated manager cannot directly or indirectly operate, permit to be operated, or hold any interest in a competitive business.
Source: Item 15 — UItem 15U***:** U**Obligation to Participate in the Actual Operation of the Franchise Business (FDD page 51)
What This Means (2025 FDD)
According to Dq Treat's 2025 Franchise Disclosure Document, franchisees are required to operate their DQ® Treat franchise under their active and continuous supervision. If the franchisee is a business entity, at least one owner must be responsible for overseeing the general management of the day-to-day operations. For franchisees developing their first DQ® Treat location, they must have a designated manager and an assistant manager (ARD franchisees only need a designated manager) who have completed ADQ's training requirements.
The designated and assistant managers must personally invest their full time and attention and devote their best efforts to the on-premises general management of the day-to-day operations of the location. These managers must also meet ADQ's store or retail management experience requirements. This means that Dq Treat expects these managers to be fully committed to the business, ensuring its smooth operation and adherence to Dq Treat standards.
Furthermore, designated and assistant managers are prohibited from participating in the active operation or management of any other business. This restriction ensures that their focus remains solely on the Dq Treat franchise, preventing any conflicts of interest or divided attention. Additionally, a designated manager cannot directly or indirectly operate, permit to be operated, or hold any interest in a competitive business, reinforcing the commitment to the Dq Treat brand and preventing the sharing of confidential information with rival establishments.