Besides the Dq Treat franchise, what other franchise concepts does ADQ offer?
Dq_Treat Franchise · 2025 FDDAnswer from 2025 FDD Document
In addition to the franchise offered under this franchise disclosure document, ADQ offers franchises for other concepts through separate franchise disclosure documents:
- DQ Grill & Chill®. ADQ offers single and multiple unit franchises for the operation of DQ Grill & Chill® restaurants, which are quick service food restaurants with indoor seating (and outdoor, in certain locations) from which a franchisee sells the full line of approved softserve, treat, food and beverage menu items.
- Texas DQ® Restaurant. Due to historical factors unique to Texas, ADQ offers single and multiple unit franchises in Texas for DQ® restaurants with a food menu different than the DQ Grill & Chill® food menu, which is called "Texas Country Food." The DQ® restaurant multiple unit franchises permit a franchisee to establish and operate a specific number of DQ® restaurants at authorized locations in Texas within a specific geographic or trade area under separate franchise agreements for each restaurant.
In November 2021, ADQ's affiliate, Orange Julius of America (OJA), transferred and assigned all of its right, title and interest in and to its Orange Julius® and other trademarks, as well as all of its right, title and interest in and to the Orange Julius® franchise system and existing Orange Julius® franchise agreements, to ADQ. Since that time, ADQ's business has included administering the Orange Julius® franchise system, establishing and conducting sales promotion programs for
Source: Item 1 — The Franchisor, and any Parents, Predecessors, and Affiliates (FDD pages 9–14)
What This Means (2025 FDD)
According to the 2025 Dq Treat Franchise Disclosure Document, in addition to the Dq Treat franchise, ADQ offers franchises for other concepts through separate franchise disclosure documents. These include the DQ Grill & Chill, which are quick-service food restaurants with indoor seating (and outdoor seating in certain locations) that sell a full line of approved soft serve, treats, food, and beverage menu items. ADQ also offers the Texas DQ Restaurant franchise in Texas, which has a food menu different from the DQ Grill & Chill menu and is called "Texas Country Food."
ADQ used to offer Orange Julius franchises, but they are no longer issuing new franchises for this concept. In November 2021, ADQ's affiliate, Orange Julius of America (OJA), transferred all rights and interests in the Orange Julius trademarks and franchise system to ADQ. OJA was dissolved in December 2021, and ADQ now administers the Orange Julius franchise system, conducts sales promotion programs, and provides services to existing Orange Julius franchisees.
It is important to note that Dairy Queen soft-serve-only stores are different from the Dq Treat franchise. These stores operate under franchise agreements entered into over 30 years ago and do not have the rights to carry DQ food items. Prospective franchisees should be aware of the distinctions between these different franchise concepts and the specific offerings and requirements of each.