Under what condition might Dog Haus withhold consent for a co-branding system?
Dog_Haus Franchise · 2025 FDDAnswer from 2025 FDD Document
You may not operate any co-branding system without our prior written consent, which may be withheld unless we recognize the co-branding chain as an approved co-brand for operation within Franchised Restaurants. "Co-branding" includes the operation of an independent business, product line or operating system owned or licensed by another franchisor that is featured or incorporated within the Franchised Location or is adjacent to the Franchised Location and is operated in a manner likely to cause the public to perceive that it is related to your Franchised Restaurant.
Source: Item 16 — RESTRICTIONS ON WHAT THE FRANCHISEE MAY SELL (FDD pages 62–63)
What This Means (2025 FDD)
According to Dog Haus's 2025 Franchise Disclosure Document, a franchisee may not operate any co-branding system without prior written consent from Dog Haus. Dog Haus may withhold this consent if it does not recognize the co-branding chain as an approved co-brand for operation within Franchised Restaurants.
Co-branding, as defined in the FDD, includes operating an independent business, product line, or operating system owned or licensed by another franchisor. This could be featured or incorporated within the Dog Haus location or adjacent to it, operating in a way that the public might perceive it as related to the Dog Haus restaurant.
This restriction is in place to protect the Dog Haus brand and ensure consistency across all franchise locations. For a prospective franchisee, this means that any desire to incorporate another brand or business within or alongside their Dog Haus location would require approval from Dog Haus, and such approval is not guaranteed unless Dog Haus already recognizes the co-branding chain. This is a fairly standard restriction in franchising, as franchisors want to maintain control over the brand and customer experience.