What services does Jake Paul provide for Dog Haus?
Dog_Haus Franchise · 2025 FDDAnswer from 2025 FDD Document
Jake Paul is a brand spokesman and ambassador for the Dog Haus system. He is a professional boxer and social media influencer. Mr. Paul creates content on social media platforms and provides endorsement, promotional, and social media influencer services for Dog Haus to attract new customers to the Dog Haus brand, drive overall consumer sales of Dog Haus food, beverages and packaged goods and attract new franchisees. Mr. Paul is compensated for his services with various percentages of the gross sales of Dog Haus restaurants, with exclusive development/franchise rights for Dog Haus restaurants, with percentages of the net profits of Mr. Paul's franchised restaurants, and with anticipated proceeds from a business sale or liquidity event and warrants to purchase membership units of Dog Haus Worldwide, LLC. Mr. Paul contributes his services to Dog Haus as his investment in Dog Haus Worldwide, LLC. Mr. Paul is a board member of Dog Haus Worldwide, LLC but is not involved in the actual management or control of Dog Haus Worldwide, LLC.
Source: Item 18 — PUBLIC FIGURES (FDD pages 72–73)
What This Means (2025 FDD)
According to Dog Haus's 2025 Franchise Disclosure Document, Jake Paul serves as a brand spokesman and ambassador for the Dog Haus system. As a professional boxer and social media influencer, he creates content for various social media platforms.
His services include endorsement, promotional activities, and leveraging his social media influence to attract new customers to the Dog Haus brand. These efforts aim to drive overall consumer sales of Dog Haus food, beverages, and packaged goods. Additionally, Jake Paul's involvement is intended to attract new franchisees to the Dog Haus system.
Jake Paul is compensated for his services through various means, including percentages of gross sales from Dog Haus restaurants, exclusive development/franchise rights for Dog Haus restaurants, percentages of net profits from his franchised restaurants, anticipated proceeds from a business sale or liquidity event, and warrants to purchase membership units of Dog Haus Worldwide, LLC. His contribution of services is considered an investment in Dog Haus Worldwide, LLC. While he is a board member of Dog Haus Worldwide, LLC, he is not involved in the actual management or control of the company.