Does Dog Haus have the right to license others to use the Dog Haus Marks and the Dog Haus System?
Dog_Haus Franchise · 2025 FDDAnswer from 2025 FDD Document
- B. Franchisor has the right to use, and to license others to use, the Dog Haus Marks and the Dog Haus System, and has, as a result of its expenditure of time, skill, effort, and money, developed a distinctive franchise model for qualified franchisees to obtain the right to operate a Dog Haus Restaurant using the Dog Haus Marks and the Dog Haus System.
Source: Item 23 — RECEIPTS (FDD pages 87–328)
What This Means (2025 FDD)
According to the 2025 Dog Haus Franchise Disclosure Document, Dog Haus has the right to license others to use the Dog Haus Marks and the Dog Haus System. Specifically, Dog Haus developed the Dog Haus System for quick-service restaurants, offering gourmet hot dogs, sausages, hamburgers, chicken, and plant-based food products. These products are accompanied by proprietary sauces and beverages for consumption on and off the premises, all marketed under the Dog Haus Marks.
The Dog Haus System includes operating methods, business practices, restaurant design, trade dress, equipment specifications, product offerings, recipes, pricing, and training programs. Dog Haus has the right to use and license others to use the Dog Haus Marks and the Dog Haus System. This has allowed them to develop a franchise model for qualified franchisees to operate a Dog Haus Restaurant.
Dog Haus also retains specific rights regarding the development and franchising of Dog Haus Restaurants. They have the exclusive right to grant franchises to third parties to develop and operate Dog Haus Restaurants outside a franchisee's Development Area. Dog Haus can also develop, operate, and franchise other businesses under different marks and systems, and license others to sell Dog Haus branded products. This means that while a franchisee is granted the right to operate within a specific area, Dog Haus maintains control over broader expansion and brand usage.