If a Dog Haus franchisee participates in promotional campaigns, are they required to purchase promotional materials?

According to Dog Haus's 2025 Franchise Disclosure Document, franchisees are required to participate in promotional campaigns established by the franchisor, and this participation may require the purchase of promotional materials. These materials can include point-of-sale advertising, posters, flyers, and product displays. This means that as a Dog Haus franchisee, you must be prepared to invest in these materials to support the promotional efforts.

Dog Haus also has a Company Store that serves as the primary source for franchisees to purchase branded promotional products. Franchisees are generally expected to purchase these branded products from the Company Store and are not allowed to duplicate or purchase them elsewhere. This ensures consistency in branding and quality across all Dog Haus locations.

This requirement to purchase promotional materials is a common practice in franchising, as it helps maintain brand uniformity and supports marketing efforts. However, it also represents an additional cost for the franchisee. Therefore, prospective franchisees should factor in these potential expenses when evaluating the overall investment required to operate a Dog Haus franchise. Understanding the types and costs of these materials will be crucial for budgeting and financial planning.