Is a Dog Haus franchisee allowed to engage in co-branding, and if so, what conditions apply?
Dog_Haus Franchise · 2025 FDDAnswer from 2025 FDD Document
- 7.20 Co-Branding. Franchisee may not engage in any co-branding in or in connection with the Franchised Restaurant except with Franchisor's prior written consent. Franchisor may approve any co-branding chain or arrangement in its discretion, and only if Franchisor has recognized that co-branding chain as an approved cobrand for operation within Dog Haus Restaurants.
Source: Item 22 — CONTRACTS (FDD page 87)
What This Means (2025 FDD)
According to Dog Haus's 2025 Franchise Disclosure Document, franchisees are permitted to engage in co-branding activities, but only under specific conditions. A Dog Haus franchisee must first obtain prior written consent from the franchisor before entering into any co-branding arrangement. Dog Haus retains the discretion to approve or deny any co-branding chain or arrangement.
Dog Haus will only grant approval if it has already recognized the co-branding chain as an approved co-brand for operation within Dog Haus Restaurants. This requirement ensures that any co-branding aligns with the brand standards and strategic objectives of the Dog Haus system.
This policy allows Dog Haus to maintain control over its brand image and the quality of its offerings, even in co-branded locations. Prospective franchisees should inquire about the specific criteria and process for obtaining co-branding approval to understand the possibilities and limitations involved.