Who is the brand spokesman and ambassador for the Dog Haus system?
Dog_Haus Franchise · 2025 FDDAnswer from 2025 FDD Document
Jake Paul is a brand spokesman and ambassador for the Dog Haus system. He is a professional boxer and social media influencer. Mr. Paul creates content on social media platforms and provides endorsement, promotional, and social media influencer services for Dog Haus to attract new customers to the Dog Haus brand, drive overall consumer sales of Dog Haus food, beverages and packaged goods and attract new franchisees. Mr. Paul is compensated for his services with various percentages of the gross sales of Dog Haus restaurants, with exclusive development/franchise rights for Dog Haus restaurants, with percentages of the net profits of Mr. Paul's franchised restaurants, and with anticipated proceeds from a business sale or liquidity event and warrants to purchase membership units of Dog Haus Worldwide, LLC. Mr. Paul contributes his services to Dog Haus as his investment in Dog Haus Worldwide, LLC. Mr. Paul is a board member of Dog Haus Worldwide, LLC but is not involved in the actual management or control of Dog Haus Worldwide, LLC.
Adam Gertler, a celebrity chef whose Food Network appearances include "The Next Food Network Star," "Kid in a Candy Store" and "Will Work for Food," makes all of the sausages served at Dog Haus Restaurants and occasionally makes appearances at Dog Haus Restaurants. Adam was compensated for each service he provided us. Adam has been involved in the world of food since his first job at a donut shop at the age of 16. He was the executive chef of The Smoked Joint: A Barbecue Experience in Philadelphia which opened in 2003. In 2008, he appeared on season 4 of The Next Food Network Star. Adam served as host of Will Work For Food (2009) and Kid In A Candy Store (2010), both on Food Network. Adam has also appeared on many episodes of Food Network's The Best Thing I Ever ate and The Best Thing I Ever Made, as well as episodes of Food Network Challenge and Chef Vs. City. In 2012, Adam channeled his passion for encased meats into another career and began working with us as our Würstmacher (sausage maker) and brand ambassador. Adam is currently the host of FX Movie Download on FX and Man Vs. Child on fyi. Mr. Gertler is not involved in the actual management or control of Dog Haus Worldwide, LLC.
Source: Item 18 — PUBLIC FIGURES (FDD pages 72–73)
What This Means (2025 FDD)
According to Dog Haus's 2025 Franchise Disclosure Document, Jake Paul is a brand spokesman and ambassador for the Dog Haus system. He is a professional boxer and social media influencer. Dog Haus compensates Mr. Paul for his services with various percentages of the gross sales of Dog Haus restaurants, with exclusive development/franchise rights for Dog Haus restaurants, with percentages of the net profits of Mr. Paul's franchised restaurants, and with anticipated proceeds from a business sale or liquidity event and warrants to purchase membership units of Dog Haus Worldwide, LLC. Mr. Paul contributes his services to Dog Haus as his investment in Dog Haus Worldwide, LLC. Mr. Paul is a board member of Dog Haus Worldwide, LLC but is not involved in the actual management or control of Dog Haus Worldwide, LLC.
The 2025 FDD also states that Adam Gertler, a celebrity chef, makes all of the sausages served at Dog Haus Restaurants and occasionally makes appearances at Dog Haus Restaurants. Adam was compensated for each service he provided Dog Haus. In 2012, Adam channeled his passion for encased meats into another career and began working with Dog Haus as their Würstmacher (sausage maker) and brand ambassador. Adam is currently the host of FX Movie Download on FX and Man Vs. Child on fyi. Mr. Gertler is not involved in the actual management or control of Dog Haus Worldwide, LLC.
Dog Haus utilizes both Jake Paul and Adam Gertler to promote the brand and attract new customers and franchisees. Jake Paul's compensation structure is tied to the financial performance and growth of Dog Haus, aligning his interests with the brand's success. Adam Gertler's role as the sausage maker and brand ambassador leverages his culinary expertise and media presence to enhance the brand's image and appeal.