What services are included in the Online Management Services offered by Dermani Medspa?
Dermani_Medspa Franchise · 2025 FDDAnswer from 2025 FDD Document
You shall pay the then-current online management fee (the "Online Management Fee") in connection with receiving online management services ("Online Management Services").
At our option, we may collect the Online Management Fee ourselves, or require you to pay it directly to our designated vendors.
We or our designated vendors will provide the Online Management Services to you, which may include, without limitation, establishing your "click through" subpage, establishing and maintaining your dermani MEDSPA'®s approved social media accounts, managing pay per click campaigns (not inclusive of actual spend on such campaigns) and conducting search engine optimization (SEO), CRM platforms, reputation and review management and other related services that we may recommend or require.
We may modify what is included within the Online Management Services at any time, and it may or may not include any or all of the services listed above.
Source: Item 6 — OTHER FEES (FDD pages 14–20)
What This Means (2025 FDD)
According to Dermani Medspa's 2025 Franchise Disclosure Document, franchisees are required to pay an ongoing online management fee in exchange for Online Management Services. These services may include establishing a "click through" subpage, creating and maintaining approved social media accounts for the Dermani Medspa location, managing pay-per-click campaigns (excluding the actual ad spend), and conducting search engine optimization (SEO). The services also encompass CRM platforms and reputation and review management. Dermani Medspa may also recommend or require other related services.
The FDD specifies that Dermani Medspa has the option to collect the Online Management Fee directly or require franchisees to pay designated vendors. This fee structure allows Dermani Medspa flexibility in managing the services and associated costs.
It's important to note that the specific services included in the Online Management Services can be modified by Dermani Medspa at any time, and may not always include all of the services listed. This means that the services provided could change during the term of the franchise agreement, potentially impacting the value franchisees receive for the fee.