Which section of the Dermani Medspa Franchise Agreement outlines the franchisee's obligations regarding advertising?
Dermani_Medspa Franchise · 2025 FDDAnswer from 2025 FDD Document
f your operations our initial training program. (Area Development Agreement, Section 5.4)
Continuing Obligations
We are required by the Franchise Agreement to provide certain assistance and service to you. During the operation of your Franchised Business:
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- We may conduct, as we deem advisable, periodic inspections of the Franchised Business and dermani MEDSPA®. (Franchise Agreement, Section 11)
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- We may choose to provide refresher additional training programs, as we deem appropriate. (Franchise Agreement, Sections 3.1 and 5.5)
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- We will advise you regarding the Franchised Business's operation based on your reports to us and/or our direct or indirect observations, and we will provide guidance to you concerning: (a) standards, specifications, and operating procedures and methods regarding the operations of the Franchised Business; (b) advertising and marketing materials and programs; (c) employee training and recruiting programs; and (d) administrative, bookkeeping, and accounting procedures. (Franchise Agreement, Section 4.3)
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- We will administer the System Marketing Fund as stated in the Franchise Agreement and as described below in this Item 11. (Franchise Agreement, Section 3.6)
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- We will provide guidance in our Manual, in bulletins or other written materials and/or by electronic media. (Franchise Agreement, Section 4.3)
Neither the Franchise Agreement, nor any other agreement, requires us to provide any other assistance or services to you during the operation of the dermani MEDSPA®.
Source: Item 9 — FRANCHISEE'S OBLIGATIONS (FDD pages 28–30)
What This Means (2025 FDD)
Based on the 2025 Dermani Medspa Franchise Disclosure Document, Section 4.3 of the Franchise Agreement addresses advertising and marketing materials. Specifically, the franchisor will advise the franchisee regarding advertising and marketing materials and programs. Additionally, the franchisor will administer the System Marketing Fund as stated in Section 3.6 of the Franchise Agreement.
Item 11 also mentions that Dermani Medspa will assist franchisees in developing a Grand Opening Marketing Program, but the franchisee is responsible for the cost of this program, as detailed in Section 9.3 of the Franchise Agreement.
Item 12 clarifies that Dermani Medspa retains the right to create, place, and distribute advertising and promotional materials related to the system, marks, franchised businesses, and Dermani Medspa locations. These materials can appear in any media, including the Internet, and can reach prospective customers anywhere, including within the franchisee's territory. This indicates that while franchisees have some input and responsibility for marketing, Dermani Medspa maintains significant control over advertising and promotional activities.