What is the population limit for a typical Dermani Medspa territory?
Dermani_Medspa Franchise · 2025 FDDAnswer from 2025 FDD Document
During the term of the Franchise Agreement, and except as otherwise provided in that agreement, we will not establish nor license anyone else to establish, another dermani MEDSPA® at any location within the Territory that is designated in your Franchise Agreement. The Territory will be based on a particular area surrounding the dermani MEDSPA®. The size of the Territory granted will vary from franchise to franchise, but, except in unusual circumstances, will be the lesser of a 2-mile radius or a population of 75,000 individuals. We will designate the Territory after you propose, and we approve, the Premises for each dermani MEDSPA®. The Territory specified in the Franchise Agreement is a protected territory, but that protection, is limited. Specifically, we will have the right (among other things), on any terms and conditions that we deem advisable, and without granting you any rights, to do any or all of the following:
Source: Item 12 — TERRITORY (FDD pages 43–46)
What This Means (2025 FDD)
According to Dermani Medspa's 2025 Franchise Disclosure Document, the territory size granted to a franchisee will vary, but generally it will be the lesser of a 2-mile radius or a population of 75,000 individuals. Dermani Medspa designates the territory after the franchisee proposes and Dermani Medspa approves the location.
This means that when considering a location for a Dermani Medspa franchise, prospective franchisees should evaluate the population within a 2-mile radius. If the population exceeds 75,000, the territory will likely be capped at that population figure, regardless of the physical area covered by the 2-mile radius. Conversely, if the population within the 2-mile radius is less than 75,000, the territory will be defined by the 2-mile radius.
It is important to note that Dermani Medspa retains certain rights within and outside the territory, including the right to operate or franchise other businesses under different names, offer different products or services through various channels, and engage in marketing activities that may reach customers within the franchisee's territory. Additionally, the territory is subject to change under a Successor Franchise Agreement, where Dermani Medspa may re-evaluate the territory based on demographic shifts, potentially resulting in a smaller or larger territory to align with current target demographics for new franchises. These stipulations highlight the importance of carefully evaluating the market and competitive landscape when considering a Dermani Medspa franchise.