Does the Delta Hotels By Marriott franchise agreement automatically renew at the end of its term?
Delta_Hotels_By_Marriott Franchise · 2025 FDDAnswer from 2025 FDD Document
EXHIBIT A KEY TERMS
1. Trade Name(s): Delta Hotels by Marriott or Delta Hotels
Approved Location: address, city, state zip
Effective Date: /d14/
Term: Begins on the Effective Date and ends on the 20th
anniversary of the Opening Date
- Franchisor: ***Franchisor
Source: Item 23 — RECEIPTS (FDD pages 134–251)
What This Means (2025 FDD)
The 2025 Franchise Disclosure Document for Delta Hotels By Marriott states that the franchise agreement's term begins on the Effective Date and ends on the 20th anniversary of the Opening Date. The FDD does not specify any automatic renewal options.
Because the FDD does not mention automatic renewals, a Delta Hotels By Marriott franchisee should not assume that their franchise will be automatically extended beyond the initial term. Instead, franchisees should proactively engage with the franchisor well in advance of the expiration date to discuss the possibility of a renewal or extension.
To fully understand the renewal options, a prospective Delta Hotels By Marriott franchisee should ask the franchisor about the specific conditions and requirements for renewing the franchise agreement, including any fees, updated terms, or performance criteria that must be met. This information is crucial for long-term planning and ensuring the continued operation of the Delta Hotels By Marriott franchise beyond the initial term.