On what date was the 'Del Taco (with 3-D Sunrise)' trademark registered?
Del_Taco Franchise · 2025 FDDAnswer from 2025 FDD Document
| Mark | Registration Number | Registration Date |
|---|---|---|
| Del Taco | 3578966 | February 24, 2009 |
| Del Taco (with 3-D Sunrise) | 2492285 | September 25, 2001 |
| Del Taco (with sunrise logo) | 1830903 | April 12, 1994 |
| Del Taco (with sunrise logo) | 1793268 | September 14, 1993 |
Source: Item 13 — TRADEMARKS (FDD pages 40–41)
What This Means (2025 FDD)
According to Del Taco's 2025 Franchise Disclosure Document, the 'Del Taco (with 3-D Sunrise)' trademark was registered on September 25, 2001. This information is crucial for prospective franchisees as it establishes the legal foundation upon which Del Taco's brand recognition and identity are built. Understanding the registration date helps franchisees appreciate the longevity and established nature of the trademark.
The registration of trademarks like 'Del Taco (with 3-D Sunrise)' provides Del Taco with exclusive rights to use the mark in connection with its restaurant services. This exclusivity is a significant asset, preventing competitors from using similar branding that could confuse customers or dilute the Del Taco brand. Franchisees benefit directly from this protection, as it reinforces customer loyalty and supports the value of their investment in a Del Taco franchise.
Del Taco's proactive approach to trademark registration, as evidenced by the multiple registered marks, demonstrates a commitment to protecting its brand identity. This is a positive sign for potential franchisees, indicating that Del Taco takes intellectual property rights seriously and is prepared to defend its trademarks against infringement. Franchisees should be aware that they are obligated to use the trademarks in accordance with Del Taco's guidelines and to report any suspected infringement to the franchisor.