For what duration does Degree Wellness have the right to use a franchisee's name and likeness for commercial purposes?

According to Degree Wellness's 2025 Franchise Disclosure Document, if a franchisee purchases a franchise, they irrevocably consent to Degree Wellness using their name and likeness, including voice and image, for all commercial purposes. This includes advertising and promotion in any media, throughout the world, and the usage extends in perpetuity, including on the internet.

This means that Degree Wellness retains the right to use the franchisee's personal information for commercial purposes indefinitely. This right extends to Degree Wellness's affiliates, successors, and assigns, ensuring that even if the franchise changes ownership or structure, the right to use the franchisee's name and likeness remains.

For a prospective franchisee, this is a significant consideration. It implies that their personal brand could become intertwined with the Degree Wellness brand for the entirety of their life, and potentially beyond. Franchisees should consider the implications this has on their personal privacy and future endeavors, as their image and voice could be used in ways they may not foresee. This is not uncommon in franchising, as many franchisors seek to leverage the personal stories and images of their franchisees to enhance their marketing efforts.