Where does Decorating Den Interiors provide initial training?
Decorating_Den_Interiors Franchise · 2025 FDDAnswer from 2025 FDD Document
n the Table of Contents at Exhibit G.
F. Initial Training. Our initial training program, referred to as Decorating Den Interiors University ("DDIU"), consists of 5 phases: onboarding, online instruction, virtual instruction, in person instruction, and practical instruction.
DDIU is a comprehensive introductory training program for new franchisees. It features intensive onboarding courses, online courses, classroom and virtual Zoom seminars, covering five basic areas - Product Knowledge, Lifestyle Design, Sales and Marketing, and Business Management. We conduct DDIU several times throughout the year.
DDIU
The cost of DDIU for one person is included in the Initial Franchise Fee. The additional charge for each additional person to attend is currently $1,200. Eligible participants are spouse,
another owner of a corporate or LLC franchisee, and partner. All new franchisees and any partners active in selling to customers must attend and successfully complete to our satisfaction DDIU all training programs of DDIU. You must pay your travel, lodging, and living expenses incurred while you are attending phase 4, in person instruction of DDIU. Reservations for attendance at DDIU are usually made approximately 4 to 6 weeks in advance of the scheduled session date.
Jennifer Manley supervises all training and educational programs, certifies all instructors and provides most of the DDIU training. Ms. Manley has been Vice President, Retail Sales since March 2018 and was a former franchisee. Other members of our corporate staff also provide portions of DDIU instruction. Ms. Manley has over 13 years' experience with the subject matter and over 6
Source: Item 11 — Franchisor's Assistance, Advertising, Computer Systems, and Training (FDD pages 32–40)
What This Means (2025 FDD)
According to Decorating Den Interiors' 2025 Franchise Disclosure Document, the initial training program, known as Decorating Den Interiors University (DDIU), consists of five phases: onboarding, online instruction, virtual instruction, in-person instruction, and practical instruction. This comprehensive program is designed for new franchisees and covers product knowledge, lifestyle design, sales and marketing, and business management.
The DDIU program includes onboarding courses, online courses, classroom sessions, and virtual Zoom seminars. The in-person instruction phase requires franchisees to cover their travel, lodging, and living expenses. Reservations for DDIU attendance are typically made 4 to 6 weeks before the scheduled session date.
Jennifer Manley, the Vice President of Retail Sales, supervises all training and educational programs, certifies instructors, and provides most of the DDIU training. Other corporate staff members also contribute to the instruction. All new franchisees and partners active in sales must attend and successfully complete all training programs of DDIU to Decorating Den Interiors' satisfaction. The cost of DDIU for one person is included in the initial franchise fee, while additional attendees, such as a spouse, another owner of a corporate or LLC franchisee, or a partner, incur a charge of $1,200 per person.