What written notifications must a Crowne Plaza customer provide to The Coca-Cola Company regarding their hotels?
Crowne_Plaza Franchise · 2025 FDDAnswer from 2025 FDD Document
Customer agrees to provide Company with written notice of the opening, acquisition, change in ownership, termination of license agreement, or closing of any Hotel as promptly as is consistent with Customer's business processes.
Source: Item 23 — Receipts (FDD pages 100–424)
What This Means (2025 FDD)
According to the 2025 Crowne Plaza FDD, a customer must provide The Coca-Cola Company with written notice regarding certain hotel events. Specifically, the customer is required to notify The Coca-Cola Company of the opening, acquisition, change in ownership, termination of license agreement, or closing of any hotel.
This notification requirement is designed to keep The Coca-Cola Company informed about the status and ownership of hotels within the Crowne Plaza system. This allows The Coca-Cola Company to manage its agreements and ensure proper product distribution and marketing efforts.
The FDD specifies that the customer should provide these written notices as promptly as is consistent with their business processes. This suggests that while timely notification is important, the exact timeframe is flexible and should align with the customer's standard operational procedures. Prospective franchisees should clarify what constitutes an acceptable timeframe for these notifications during their due diligence.