Who signed the agreement on behalf of The Coca-Cola Company for the Crowne Plaza agreement, and what was their title?

The 2025 Crowne Plaza FDD indicates that The Coca-Cola Company acts through its Coca-Cola North America Group when entering into agreements with IHG hotels, including Crowne Plaza. However, the FDD does not specify the name or title of the individual who signs the agreement on behalf of The Coca-Cola Company or the Coca-Cola North America Group.

Prospective Crowne Plaza franchisees should seek clarification from the franchisor, IHG, regarding the specific signatory and their title for the Coca-Cola agreement. This information can be crucial for understanding the authority and responsibility behind the agreement, as well as for any future communication or legal considerations related to the beverage program.

Understanding who represents Coca-Cola in these agreements can help franchisees ensure they are dealing with the appropriate individuals within the Coca-Cola organization for matters concerning product supply, marketing programs, and other related issues. Knowing the signatory's title can also provide insight into the level of authority and decision-making power behind the commitments made in the agreement.