Does the provided text specify the length or duration of the Crowne Plaza Participation Agreement term?
Crowne_Plaza Franchise · 2025 FDDAnswer from 2025 FDD Document
"SOW Term" means the five (5) year period after the Effective Date of this Participation Agreement until all Services provided hereunder expire or are otherwise terminated according to the terms herein. Each new Eligible Participant must execute a Participation Agreement with an initial minimum term.
Source: Item 23 — Receipts (FDD pages 100–424)
What This Means (2025 FDD)
According to the 2025 Crowne Plaza FDD, the "SOW Term" within the Participation Agreement has a duration of five years from the effective date. This term continues until all services provided under the agreement expire or are terminated as per the agreement's terms. The FDD specifies that each new Eligible Participant is required to execute a Participation Agreement with an initial minimum term.
This means that a Crowne Plaza franchisee entering into a Participation Agreement can expect it to last for at least five years, contingent on continued service and adherence to the agreement's termination clauses. The "SOW Term" is tied to the services provided by AT&T under the agreement, indicating that the agreement's duration is linked to the provision of these services.
Prospective franchisees should carefully review the terms of the Participation Agreement, including the conditions for termination and renewal, to fully understand their obligations and rights during the agreement's term. Understanding the circumstances under which the agreement can be terminated, and the implications of such termination, is crucial for financial and operational planning.