How many Crowne Plaza hotels were operating in California at the start of 2024?
Crowne_Plaza Franchise · 2025 FDDAnswer from 2025 FDD Document
| State | Year | Outlets at Start of Year | Outlets Opened | Terminations | Non Renewals | Reacquired by Licensor | Ceased Operations Other Reasons | Outlets at End of Year |
|---|---|---|---|---|---|---|---|---|
| California | 2022 | 8 | 0 | 0 | 0 | 0 | 0 | 8 |
| 2023 | 8 | 0 | 0 | 0 | 0 | 0 | 8 | |
| 2024 | 8 | 0 | 0 | 0 | 0 | 0 | 8 |
Source: Item 20 — Outlets and Franchisee Information (FDD pages 95–99)
What This Means (2025 FDD)
According to Crowne Plaza's 2025 Franchise Disclosure Document, there were 8 Crowne Plaza hotels operating in California at the beginning of 2024. The provided table tracks the number of outlets at the start of the year, outlets opened, terminations, non-renewals, re acquisitions by the licensor, ceased operations for other reasons, and the number of outlets at the end of the year for each state.
For a prospective franchisee, this indicates the existing market presence of Crowne Plaza in California. With 8 hotels already established, there may be brand recognition and customer loyalty in the state. However, it also suggests that prime locations may already be taken, potentially increasing competition for new franchisees.
The table also shows that no new Crowne Plaza hotels opened, terminated, or ceased operations in California during 2023 or 2024. This could indicate a stable market or a lack of growth opportunities in the state. A potential franchisee should investigate the reasons behind the lack of movement in the California market to assess the opportunities and challenges of opening a new Crowne Plaza hotel in the state.