Where does the Crowne Plaza General Manager Program take place?
Crowne_Plaza Franchise · 2025 FDDAnswer from 2025 FDD Document
Note 1: Every General Manager must satisfactorily complete the IHG® General Manager Program Onboarding Level within the dates required per the Standards (see Items 5 and 7). Holiday also recommends that the General Manager obtains the Certified Hotel Administrator (CHA) designation from the American Hotel & Lodging Educational Institute (AHLEI). Holiday conducts General Manager training virtually, in Atlanta or at other designated regional locations. General Manager training focuses on areas of operation that are unique to the Brand System and to management functions. If the General Manager leaves the IHG system for more than one year and returns, they must complete the Onboarding Level of the IHG® General Manager Program within the first six months of starting in the role. All required core certification training is included in the annual subscription for IHG University. For in-person classes, you must pay for trainees' travel expenses or any training expenses incurred from any optional or supplemental courses that your trainees attend. Every General Manager must also attend annual retraining seminar(s) when designated by Holiday.
Note 2: The persons holding certain positions in your hotel including, Directors of Sales, Sales Managers, Front Office Managers, Executive Housekeepers, Directors of Engineering, and Food and Beverage Directors or Managers must also satisfactorily complete the appropriate training and/or certification at Holiday's corporate office or another location that Holiday designates, within the date limits specified in the Standards of assuming their respective positions. All required core certification training is included in the annual subscription for IHG University. For in-person classes, you must pay for your trainees' travel expenses or training expenses incurred for any optional or supplemental courses that your trainees attend. You may be required to purchase subsequent training materials to fulfill the ongoing training of new employees.
Source: Item 11 — Franchisor's Assistance, Advertising, Computer Systems, and Training (FDD pages 69–81)
What This Means (2025 FDD)
According to the 2025 Crowne Plaza FDD, the General Manager Program takes place virtually, in Atlanta, or at other designated regional locations. The training focuses on areas of operation unique to the Brand System and management functions. If a General Manager leaves the IHG system for more than a year and returns, they must complete the Onboarding Level of the IHG® General Manager Program within the first six months of starting in the role.
All required core certification training is included in the annual subscription for IHG University. However, for in-person classes, the franchisee must pay for trainees' travel expenses or any training expenses incurred from any optional or supplemental courses that the trainees attend. Every General Manager must also attend annual retraining seminar(s) when designated by Holiday.
In addition to the General Manager Program, persons holding certain positions in the hotel including, Directors of Sales, Sales Managers, Front Office Managers, Executive Housekeepers, Directors of Engineering, and Food and Beverage Directors or Managers must also satisfactorily complete the appropriate training and/or certification at Holiday's corporate office or another location that Holiday designates, within the date limits specified in the Standards of assuming their respective positions. All required core certification training is included in the annual subscription for IHG University. For in-person classes, you must pay for your trainees' travel expenses or training expenses incurred for any optional or supplemental courses that your trainees attend. You may be required to purchase subsequent training materials to fulfill the ongoing training of new employees.