Does Crisp & Green require franchisees to provide catering and delivery services?
Crisp_Green Franchise · 2024 FDDAnswer from 2024 FDD Document
9.12 Catering and Delivery Services; Crisp & Go Location. Unless we specify otherwise in writing, Franchisee shall provide Catering Service and/or Delivery Service from the Franchised Restaurant in accordance with all applicable terms and conditions of this Agreement and the Operations Manual. Franchisee shall not establish another outlet or property (other than the Franchised Restaurant's Premises) for use in connection with Catering Service or Delivery Service, provided that, if Franchisee has been approved to operate a Crisp & Go Location, Franchisee may operate the Crisp & Go Location at the site within your Designated Area that we have approved in writing.
You may determine the geographic area within which you will offer Catering Service or Delivery Service, provided that (1) you must ensure that your customers receive at all times high quality food and beverage products prepared and maintained in accordance with our specifications, and (2) you do not send any direct mail advertisements for Catering Service or Delivery Service into the Designated Area of another Restaurant. However, you may accept a catering or delivery order from any location, even if it means that you are delivering or setting up the order in the Designated Area of another Restaurant. You must maintain the condition and appearance of, and perform maintenance with respect to vehicles, servewear and equipment used in connection with the provision of Catering Services and/or Delivery Services in accordance with our standards, specifications and procedures, and consistent with the image of CRISP & GREEN as first class, clean sanitary, attractive and efficiently-operated food service businesses. You must ensure that
all catering and delivery drivers strictly comply with all applicable laws and maintain adequate motor vehicle liability insurance in the amounts that we periodically specify.
If you fail to comply with any provision of this Agreement pertaining to Catering Service or Delivery Service, then in addition to any other rights and remedies that we might have (inducing the right to terminate this Agreement pursuant to Section 14 below, if applicable), we may temporarily suspend or permanently terminate your right to provide Catering Service and/or Delivery Service or restrict the geographic area within which you may provide Catering Service and/or Delivery Service.
Source: Item 16 — RESTRICTIONS ON WHAT THE FRANCHISEE MAY SELL (FDD pages 51–52)
What This Means (2024 FDD)
According to Crisp & Green's 2024 Franchise Disclosure Document, franchisees are generally required to provide catering and delivery services from their franchised restaurant. Unless Crisp & Green specifies otherwise in writing, franchisees must offer catering and delivery services in accordance with the franchise agreement and operations manual.
Franchisees have some flexibility in determining the geographic area where they offer these services, but they must ensure high-quality food and beverage products that meet Crisp & Green's standards. Franchisees are restricted from directly advertising catering or delivery services in another restaurant's designated area. However, they can accept catering or delivery orders from any location, even if it means delivering to another restaurant's designated area.
Crisp & Green sets standards for the condition and maintenance of vehicles, serveware, and equipment used for catering and delivery services. Franchisees must also ensure that all catering and delivery drivers comply with applicable laws and maintain adequate motor vehicle liability insurance. Failure to comply with these provisions can result in the temporary suspension or permanent termination of the franchisee's right to offer catering and delivery services, or a restriction of the geographic area in which they can provide these services.
In addition to the standard catering and delivery services, Crisp & Green franchisees may have the opportunity to operate a Crisp & Go location if approved. This allows franchisees to provide services associated with the Crisp & Go location at an approved off-premises site within their designated area, further expanding their service offerings.