What is the Crisp & Green franchisee's responsibility regarding the use of distinctive high-quality services?
Crisp_Green Franchise · 2024 FDDAnswer from 2024 FDD Document
You may determine the geographic area within which you will offer Catering Service or Delivery Service, provided that (1) you must ensure that your customers receive at all times high quality food and beverage products prepared and maintained in accordance with our specifications, and (2) you do not send any direct mail advertisements for Catering Service or Delivery Service into the Designated Area of another Restaurant. However, you may accept a catering or delivery order from any location, even if it means that you are delivering or setting up the order in the Designated Area of another Restaurant. You must maintain the condition and appearance of, and perform maintenance with respect to vehicles, servewear and equipment used in connection with the provision of Catering Services and/or Delivery Services in accordance with our standards, specifications and procedures, and consistent with the image of CRISP & GREEN as first class, clean sanitary, attractive and efficiently-operated food service businesses. You must ensure that
all catering and delivery drivers strictly comply with all applicable laws and maintain adequate motor vehicle liability insurance in the amounts that we periodically specify.
If you fail to comply with any provision of this Agreement pertaining to Catering Service or Delivery Service, then in addition to any other rights and remedies that we might have (inducing the right to terminate this Agreement pursuant to Section 14 below, if applicable), we may temporarily suspend or permanently terminate your right to provide Catering Service and/or Delivery Service or restrict the geographic area within which you may provide Catering Service and/or Delivery Service.
Source: Item 23 — RECEIPTS (FDD pages 66–252)
What This Means (2024 FDD)
According to Crisp & Green's 2024 Franchise Disclosure Document, franchisees must ensure customers receive high-quality food and beverage products. This applies to both catering and delivery services, as well as at any approved Crisp & Go locations. These products must be prepared and maintained according to Crisp & Green's specifications.
For catering and delivery services, the franchisee must maintain the condition and appearance of vehicles, serveware, and equipment. This maintenance must align with Crisp & Green's standards, specifications, and procedures, ensuring the image of Crisp & Green is maintained as a first-class, clean, sanitary, attractive, and efficiently-operated food service business. Additionally, all catering and delivery drivers must comply with applicable laws and maintain adequate motor vehicle liability insurance, in amounts specified by Crisp & Green.
For Crisp & Go locations, franchisees must ensure that customers receive high-quality food and beverage products prepared and maintained according to Crisp & Green's specifications. The franchisee must also maintain the condition and appearance of the Crisp & Go location according to Crisp & Green's standards. Furthermore, all delivery drivers serving the Crisp & Go location must comply with all applicable laws and maintain adequate motor vehicle liability insurance.
Failure to comply with these provisions regarding catering, delivery services, or the operation of a Crisp & Go Location can result in temporary suspension or permanent termination of the franchisee's right to offer these services or operate the Crisp & Go Location. This is in addition to any other rights and remedies that Crisp & Green may have, including the right to terminate the Franchise Agreement.