Is a Crisp & Green franchisee allowed to operate the business at a location other than the approved Premises?
Crisp_Green Franchise · 2024 FDDAnswer from 2024 FDD Document
Except in connection with a Crisp & Go Location we have approved, you are not authorized to sell food and beverage products out of a location other than the Premises unless we have provided written consent. If we have approved you to operate a Crisp & Go Location, you must (1) ensure that at all times your customers receive from the Crisp & Go Location high quality food and beverage products prepared and maintained in accordance with our specifications, (2) maintain the condition and appearance of, and perform maintenance with respect to, the Crisp & Go Location in accordance with our standards, specifications and procedures, and consistent with the image of CRISP & GREEN as first class, clean sanitary, attractive and efficiently-operated food service businesses, (3) ensure that all delivery drivers making deliveries to the Crisp & Go Location strictly comply with all applicable laws and maintain adequate motor vehicle liability insurance in the amounts that we periodically specify, (4) operate the Crisp & Go Location in accordance with our standards, specifications and procedures, and (5) not relocate the Crisp & Go Location without our prior written approval.
If you fail to comply with any provision of this Agreement pertaining to the operation of a Crisp & Go Location, then in addition to any other rights and remedies that we might have (including the right to terminate this Agreement pursuant to Section 14 below, if applicable), we may temporarily suspend or permanently terminate your right to operate the Crisp & Go Location.
Source: Item 23 — RECEIPTS (FDD pages 66–252)
What This Means (2024 FDD)
According to the 2024 Crisp & Green Franchise Disclosure Document, a franchisee is generally not authorized to sell food and beverage products from any location other than the approved Premises. However, there is an exception: if Crisp & Green approves the franchisee to operate a "Crisp & Go Location", the franchisee may operate at that approved site within their designated area.
If a Crisp & Green franchisee is approved to operate a Crisp & Go Location, they must ensure high-quality food and beverage products are maintained according to Crisp & Green's specifications. The franchisee must also maintain the condition and appearance of the Crisp & Go Location to meet Crisp & Green's standards for cleanliness and efficiency. Furthermore, all delivery drivers for the Crisp & Go Location must comply with applicable laws and maintain adequate motor vehicle liability insurance.
The agreement stipulates that a Crisp & Green franchisee cannot relocate a Crisp & Go Location without prior written approval from Crisp & Green. Failure to comply with these provisions regarding the Crisp & Go Location could result in temporary suspension or permanent termination of the franchisee's right to operate that location, in addition to any other remedies available to Crisp & Green.
This policy allows Crisp & Green to maintain control over its brand and product quality, even when operating in alternative locations. For a prospective franchisee, this means that while there may be opportunities to expand beyond the traditional restaurant premises with a Crisp & Go Location, such expansion is subject to franchisor approval and strict adherence to brand standards.