What is a 'Crisp & Go Location' offered by Crisp & Green?
Crisp_Green Franchise · 2024 FDDAnswer from 2024 FDD Document
We also offer qualified franchisees the option to additionally purchase and operate a "Crisp & Go" designated pickup area (a "Crisp & Go Location") that is offsite from your Franchised Restaurant, which enables customers to pick up mobile orders from a designated pickup area to which you have delivered fulfilled orders from your Franchised Restaurant. Crisp & Go Locations are typically located in non-traditional sites we have approved, such as hospitals, sports stadiums, and office complexes that are within your Designated Territory (see Item 12) and within a specified radius of your Franchised Restaurant. Crisp & Go Locations, along with all menu items, services, and other products delivered through a Crisp & Go Location, must meet all of our Standards. The term "Franchised Restaurant" as used in this document also encompasses the operations of a Crisp & Go Location, should you choose to incorporate one into your operations and we allow you to do so.
Source: Item 1 — THE FRANCHISOR AND ANY PARENTS, PREDECESSORS, AND AFFILIATES (FDD pages 9–13)
What This Means (2024 FDD)
According to Crisp & Green's 2024 Franchise Disclosure Document, a "Crisp & Go Location" is a designated pickup area that franchisees can purchase and operate in addition to their franchised restaurant. These locations are offsite and allow customers to pick up mobile orders that have been fulfilled and delivered from the franchisee's main restaurant.
Crisp & Go Locations are typically situated in non-traditional, approved sites such as hospitals, sports stadiums, and office complexes. These locations must be within the franchisee's designated territory and a specified radius of the franchised restaurant. All aspects of the Crisp & Go Location, including menu items, services, and other products, must adhere to Crisp & Green's standards.
The FDD states that the term "Franchised Restaurant" encompasses the operations of a Crisp & Go Location, should a franchisee choose to incorporate one into their operations and if Crisp & Green allows it. This implies that the franchisee is responsible for maintaining the same standards and operational procedures at the Crisp & Go Location as they would at their primary restaurant. This setup allows Crisp & Green franchisees to extend their reach and cater to customers in locations where a full-scale restaurant might not be feasible.