Under what circumstances can Crepe De Licious establish minimum and maximum resale prices?

According to Crepe De Licious's 2025 Franchise Disclosure Document, Crepe De Licious reserves the right to establish minimum and maximum resale prices under specific conditions. This authority is limited to instances involving multi-area marketing programs and special price promotions, and must be in accordance with the law.

This means that as a Crepe De Licious franchisee, you may be required to adhere to set price ranges for your products during larger marketing campaigns that span multiple territories or during promotional events initiated by the franchisor. However, this pricing control is not absolute; it is restricted to specific, pre-defined situations and must comply with all applicable legal regulations.

This policy ensures that Crepe De Licious can maintain consistent pricing and branding across different locations during marketing initiatives, which can be beneficial for brand recognition and customer perception. However, it also means that franchisees have limited autonomy in setting prices during these specific periods, potentially impacting their profit margins depending on local market conditions and costs. Franchisees should ensure they understand the details of these pricing restrictions and how they might affect their business's profitability.