What customer information is a Crepe De Licious franchisee prohibited from disclosing?
Crepe_De_Licious Franchise · 2025 FDDAnswer from 2025 FDD Document
- 8.1 Confidential Information. Area Developer shall at all times preserve in confidence any and all materials and information furnished or disclosed to Area Developer by Franchisor, and shall disclose such information or materials only to such of Area Developer's employees or agents who must have access to it in connection with their employment. Area Developer shall not at any time, during the term of this Agreement or thereafter, without Franchisor's prior written consent, copy, duplicate, record, or otherwise reproduce such materials or information, in whole or in part, nor otherwise make the same available to any unauthorized person.
- 8.2 During the Term. Area Developer specifically acknowledges that, pursuant to this Agreement, Area Developer will receive valuable specialized training and confidential information, which may include, without limitation, information regarding the operational, sales, advertising and promotional methods and techniques of Franchisor and the System. Area Developer covenants that during the term of this Agreement, except as otherwise approved in writing by Franchisor, Area Developer shall not, either directly or indirectly, for itself, or through, on behalf of, or in conjunction with any person, persons, partnership, or corporation:
- 8.2.1 Divert or attempt to divert any business or customer of any Crepe Delicious Restaurant or of any unit under the System to any competitor, by direct or indirect inducement or
Source: Item 22 — CONTRACTS (FDD page 57)
What This Means (2025 FDD)
According to the 2025 Crepe De Licious Franchise Disclosure Document, an Area Developer must preserve the confidentiality of materials and information furnished or disclosed by the Franchisor. Specifically, Section 8.2.1 states that during the term of the agreement, the Area Developer cannot divert or attempt to divert any business or customer of any Crepe Delicious Restaurant to any competitor by direct or indirect inducement.
This means a Crepe De Licious franchisee is prohibited from using confidential information about customers to benefit a competing business. This restriction applies during the term of the agreement. The franchisee must not perform any act that could harm the goodwill associated with the Crepe De Licious brand or system.
This clause aims to protect Crepe De Licious's customer base and proprietary business methods. It prevents franchisees from leveraging the knowledge and resources gained from the franchise to unfairly compete, either during their time as a franchisee or afterward. This is a standard practice in franchising to maintain brand integrity and protect the franchisor's investment in its system and reputation.