What training requirements must be satisfied before a Cream shop can open?
Cream Franchise · 2025 FDDAnswer from 2025 FDD Document
stem any and all data concerning your Shop.
Initial and Ongoing Training
Initial Training Program. For the first Jeni's Ice Creams Scoop Shop that you develop, prior to your Opening Date, you (or if you are conducting business as an entity, your Principal Owner) and your Shopkeeper (together, the "Mandatory Trainees") must complete an initial training program conducted by us on the material aspects of operating a Jeni's Ice Creams Scoop Shop (the "Initial Training Program") to our satisfaction. We will control the substance and duration of our Initial Training Program, which will be held at a location of our choice, which may be virtual. If this is the first Jeni's Ice Creams Scoop Shop you develop, we will provide the Initial Training Program for up to three attendees that you select and we approve, at no cost to you, which must include your Mandatory Trainees, provided all attendees attend the Initial Training Program at the same time. We may vary the contents or duration of the Initial Training Program based on the experience, role, responsibilities of your attendees, and other factors we determine. We will also determine the timing, dates, and schedule of the Initial Training Program. If we determine that the Mandatory Trainees cannot complete the Initial Training Program to our satisfaction, we may terminate your Franchise Agreement. Scheduling of the Initial Training Program is based on the availability of the Mandatory Trainees and our trainers, training facility availability and the projected Opening Date for your Shop.
We may charge you our then-current fee for the Initial Training Program (currently $1,000 per attendee, plus reimbursement of our costs and expenses) if: (i) you request that more than three persons attend the Initial Training Program for your first Jeni's Ice Creams Scoop Shop, and we approve such persons to attend; (ii) we provide any portion of the Initial Training Program more than once to accommodate your attendees; and/or (iii) you request and/or we require that your Mandatory Trainees attend the Initial Training Program for the second or subsequent Jeni's Ice Creams Scoop Shop you develop. We may also deny your request for additional attendees at the Initial Training Program, other than the Mandatory Trainees for your first Jeni's Ice Creams Scoop Shop, for any reason.
As of the date of this Disclosure Document, the Initial Training Program that we provide to new Jeni's Ice Creams Scoop Shop franchisees is comprised of the following components:
TRAINING PROGRAM
| offered by your | Shop | . We may also require you to comply with an advertising policy which | |---|---|---| | will prohibit you from advertising any price for a product or service that is different than our | | | | suggested retail price. | | | Our training team is led by Regis Duffy, our Vice President of Shops, who has 15 years of experience with us and our affiliates and 10 years of experience with the subject matters taught. Our training materials include the Brand Manual and other training and operations materials and manuals.
On-Site Opening Support. If you are developing your first Jeni's Ice Creams Scoop Shop, we will send one or more of our representatives to your Shop to assist you with your Shop's grand opening for 5 days at no additional cost to you. We will determine the identity and quantity of the representative(s) we send to your Shop and the schedule for all such on-site opening support in our discretion (which may be before and/or after your Opening Date). If we determine that you need more than 5 days of opening support to bring your Shop into compliance with System Standards, and/or you request more than 5 days of opening support and we agree to provide it, you must pay our then-current additional training fee (currently, $500 per trainer per day, plus reimbursement of our costs and expenses).
Source: Item 11 — FRANCHISOR'S ASSISTANCE, ADVERTISING, COMPUTER SYSTEMS, AND TRAINING (FDD pages 28–35)
What This Means (2025 FDD)
According to the 2025 FDD, before opening a Cream shop, the franchisee (or the Principal Owner if the franchisee is an entity) and the Shopkeeper, defined as the "Mandatory Trainees", must complete Cream's initial training program to the franchisor's satisfaction. This program covers the material aspects of operating a Cream shop. Cream controls the substance and duration of the Initial Training Program, which may be held virtually or at a location of their choice. Cream provides this Initial Training Program at no cost for up to three attendees, including the Mandatory Trainees, for the first shop, provided they all attend at the same time.
Cream may adjust the content or length of the training based on the attendees' experience, roles, and responsibilities. The timing, dates, and schedule of the Initial Training Program are also determined by Cream. If Cream decides that the Mandatory Trainees cannot complete the training program satisfactorily, the Franchise Agreement may be terminated. The scheduling of the Initial Training Program depends on the availability of the Mandatory Trainees, Cream's trainers, training facility availability, and the projected Opening Date for the shop.
Cream may charge a fee for the Initial Training Program, currently $1,000 per attendee plus costs and expenses, if more than three people attend for the first shop (and Cream approves), if any part of the Initial Training Program is provided more than once to accommodate attendees, or if Mandatory Trainees attend the Initial Training Program for a second or subsequent shop. Cream can also deny requests for additional attendees other than the Mandatory Trainees for the first shop for any reason.
In addition to the initial training program, Cream also provides on-site opening support for franchisees opening their first Cream shop. Cream will send one or more representatives to the shop to assist with the grand opening for 5 days at no additional cost. If Cream determines that more than 5 days of support are needed to meet System Standards, or if the franchisee requests additional support and Cream agrees, the franchisee must pay an additional training fee, currently $500 per trainer per day, plus costs and expenses. This fee also applies if on-site support is needed or requested for a second or subsequent Cream shop.