What is the minimum amount a Crawlspace Medic franchisee must spend on local advertising and promotional activities in the Territory within the sixty (60) days prior to opening?
Crawlspace_Medic Franchise · 2024 FDDAnswer from 2024 FDD Document
of any of Franchisee's personnel to attend advertising meetings, workshops or other marketing activities; (iv) charitable, political or other contributions or donations.
- 13.2.3. Franchisee shall spend at least five thousand Dollars ($5,000.00) on Local Advertising and promotional activities in the Territory within the sixty (60) days prior to opening and the first ninety (90) days after t
Source: Item 22 — CONTRACTS (FDD page 42)
What This Means (2024 FDD)
According to Crawlspace Medic's 2024 Franchise Disclosure Document, a franchisee must spend a minimum of $5,000 on local advertising and promotional activities in their designated territory within the 60 days leading up to their opening. This expenditure is intended to promote the launch of the franchisee's Crawlspace Medic business.
In addition to the pre-opening advertising, the $5,000 also covers the first 90 days after the opening of the franchised business. Crawlspace Medic retains the right to manage these grand opening funds and implement grand opening campaign activities on the franchisee's behalf.
It's important to note that this is separate from the ongoing local advertising expenditure, where franchisees are required to spend a minimum of $5,000 per quarter, and all advertising materials must be approved by Crawlspace Medic. This initial advertising spend is specifically for the grand opening phase of the business.