Under what circumstances might Crave Cookies Franchising vary System Standards for a specific Crave Cookies franchise?
Crave_Cookies Franchise · 2025 FDDAnswer from 2025 FDD Document
- 11.9 System Variations. Crave Cookies Franchising may vary or waive any System Standard for any one or more Crave Cookies franchises due to the peculiarities of the particular site or circumstances, density of population, business potential, population of trade area, existing business practices, applicable laws or regulations, or any other condition relevant to the performance of a franchise or group of franchises. Franchisee is not entitled to the same variation or waiver.
Source: Item 22 — CONTRACTS (FDD page 47)
What This Means (2025 FDD)
According to Crave Cookies's 2025 Franchise Disclosure Document, Crave Cookies Franchising has the discretion to modify or waive System Standards for individual franchises. This flexibility is not a guaranteed right for every franchisee but is reserved for specific situations.
The FDD specifies that these variations or waivers can be granted due to several factors. These include the unique characteristics of the franchise site, the surrounding population density, the business potential in the area, the existing business practices, and any applicable local laws or regulations. Essentially, Crave Cookies Franchising can adapt its standard requirements to suit the specific circumstances of a particular location.
This clause provides Crave Cookies Franchising with the ability to respond to the diverse conditions that may affect different franchise locations. However, the FDD explicitly states that a franchisee is not automatically entitled to the same variation or waiver granted to another franchisee. This implies that each request is evaluated independently based on its own merits and circumstances. This ensures that Crave Cookies can maintain brand consistency while allowing for necessary adjustments to optimize performance in varied markets.