What was the total number of Crave Cookies outlet transfers in 2023?
Crave_Cookies Franchise · 2025 FDDAnswer from 2025 FDD Document
| State | Year | Number of Transfers |
|---|---|---|
| Florida | 2021 | 0 |
| 2022 | 0 | |
| 2023 | 0 | |
| 2024 | 1 | |
| Nevada | 2021 | 0 |
| 2022 | 0 | |
| --- | --- | --- |
| 2023 | 0 | |
| 2024 | 5 | |
| Utah | 2021 | 0 |
| 2022 | 0 | |
| 2023 | 2 | |
| 2024 | 0 | |
| Total | 2021 | 0 |
| 2022 | 0 | |
| 2023 | 2 | |
| 2024 | 6 |
Source: Item 20 — OUTLETS AND FRANCHISEE INFORMATION (FDD pages 41–47)
What This Means (2025 FDD)
According to Crave Cookies' 2025 Franchise Disclosure Document, there were a total of 2 outlet transfers in 2023. The data is broken down by state, showing that Florida and Nevada had zero transfers, while Utah had 2 transfers. The total number of transfers across all states for 2023 was 2.
Outlet transfers are an important metric for prospective franchisees to consider. A high number of transfers could indicate issues with the franchise system, such as low profitability or franchisee dissatisfaction. Conversely, a low number of transfers, as seen with Crave Cookies in 2023, could suggest stability within the franchise network.
It is important to note that this data only reflects transfers from franchisees to new owners, not transfers back to Crave Cookies itself. Reviewing transfer rates in conjunction with other data, such as terminations and non-renewals, can provide a more comprehensive understanding of franchisee turnover within the Crave Cookies system.