Does the Crave Cookies table provide information on the reasons for non-renewal of franchise agreements?

According to Crave Cookies's 2025 Franchise Disclosure Document, Table 3, Table 4, and Exhibit H do not provide specific reasons for non-renewal of franchise agreements. However, Table 4, titled "Status of Company-Owned Outlets For Years 2021 to 2024," includes a column for "Non-Renewals," indicating the number of company-owned outlets that were not renewed each year. This table does not specify the reasons behind these non-renewals.

Exhibit H contains a list of former franchisees, including those whose outlets were "terminated, canceled, not renewed, or otherwise voluntarily or involuntarily ceased to do business." While Exhibit H identifies franchisees who did not renew their agreements, it does not provide the reasons for non-renewal. Instead, it offers contact information for these former franchisees, but notes that some may have signed confidentiality agreements limiting their ability to discuss their experiences with Crave Cookies.

To gain a comprehensive understanding of the reasons for non-renewal, a prospective Crave Cookies franchisee should directly ask the franchisor for detailed information on this topic. Specifically, they should inquire about the common reasons for non-renewal, the criteria used to evaluate franchise agreements for renewal, and any potential issues that could lead to non-renewal. Speaking with current and former franchisees (if possible) may also provide valuable insights, although their ability to share information may be limited by confidentiality agreements.