Does the Crave Cookies table provide information on the number of company-owned stores for Crave Cookies?
Crave_Cookies Franchise · 2025 FDDAnswer from 2025 FDD Document
| Outlet Type | Year | Outlets at the Start of the Year | Outlets at the End of the Year | Net Change |
|---|---|---|---|---|
| Franchised | 2021 | 0 | 0 | 0 |
| 2022 | 0 | 8 | 8 | |
| 2023 | 8 | 21 | 13 | |
| 2024 | 21 | 35 | 14 | |
| Company-Owned | 2021 | 1 | 1 | 0 |
| 2022 | 1 | 1 | 0 | |
| 2023 | 1 | 1 | 0 | |
| 2024 | 1 | 2 | 1 | |
| Total Outlets | 2021 | 1 | 1 | 0 |
| 2022 | 1 | 9 | 8 | |
| 2023 | 9 | 22 | 13 | |
| 2024 | 22 | 37 | 15 |
Source: Item 20 — OUTLETS AND FRANCHISEE INFORMATION (FDD pages 41–47)
What This Means (2025 FDD)
According to Crave Cookies' 2025 Franchise Disclosure Document, Table 4 provides information on the status of company-owned outlets for the years 2021 to 2024. Specifically, the table shows the number of company-owned stores at the start and end of each year, as well as the net change in the number of stores.
For example, in 2021, Crave Cookies had 1 company-owned store at the start of the year and 1 at the end, resulting in no net change. The numbers remained the same in 2022 and 2023. In 2024, Crave Cookies started with 1 company-owned store and ended with 2, for a net increase of 1 store.
This information is valuable for potential franchisees as it provides insight into the company's growth strategy and its commitment to operating its own stores. It also allows franchisees to compare the performance of company-owned stores to that of franchised locations. Reviewing this data over several years can reveal trends in Crave Cookies' approach to company-owned versus franchised operations.