Are Crave Cookies products offered year-round?

According to the 2025 Crave Cookies Franchise Disclosure Document, Crave Cookies products are offered to customers throughout the year. The FDD states that franchisees will compete with other businesses that provide fresh baked cookies and similar dessert offerings. This indicates that franchisees can expect to generate revenue throughout the year, although sales may fluctuate based on seasonality, local events, and other factors.

While Crave Cookies offers its products year-round, the menu itself features a rotating selection of cookie flavors. Each location offers six distinct cookie flavors at any given time, chosen from a library of over 150 recipes. The brand also introduces limited-time creations that are inspired by seasonal ingredients and current trends. This strategy allows Crave Cookies to keep its menu fresh and interesting, attracting repeat customers and capitalizing on popular tastes.

Prospective franchisees should consider the implications of offering products year-round with a rotating menu. While consistent availability can build customer loyalty, managing inventory and training staff on new recipes will be ongoing tasks. The seasonal and limited-time offerings may also require additional marketing efforts to create awareness and drive sales. Franchisees should discuss with Crave Cookies the expected frequency of menu changes and the level of support provided for marketing these new offerings.