What is the methodology used to compile the data in the Crave Cookies table?
Crave_Cookies Franchise · 2025 FDDAnswer from 2025 FDD Document
Table 2 Transfers of Outlets from Franchisees to New Owners (other than the Franchisor) For Years 2021 to 2024
Table 3 Status of Franchised Outlets For Years 2021 to 2024
Table 4 Status of Company-Owned Outlets For Years 2021 to 2024
Table 5 Projected Openings As Of December 31, 2025
Item 20 OUTLETS AND FRANCHISEE INFORMATION
Table 1 Systemwide Outlet Summary For Years 2021 to 2024
Source: Item 20 — OUTLETS AND FRANCHISEE INFORMATION (FDD pages 41–47)
What This Means (2025 FDD)
According to Crave Cookies's 2025 Franchise Disclosure Document, Item 20 includes several tables (Tables 1-5) that summarize outlet data for the years 2021-2024. However, the FDD does not explicitly describe the methodology used to compile the data presented in these tables. The tables cover system-wide outlet summaries, the status of franchised outlets, the status of company-owned outlets, transfers of outlets, and projected openings.
Without a clear explanation of the data collection and verification processes, it is difficult to assess the reliability and accuracy of the information presented. For example, it is not clear if the data is audited or how Crave Cookies ensures consistency across different sources of information.
A prospective Crave Cookies franchisee should ask the franchisor for detailed information about how the data in Item 20's tables is collected, verified, and compiled. Understanding the methodology will help the franchisee assess the credibility of the data and make informed decisions about investing in a Crave Cookies franchise.