How many Crave Cookies outlets opened in 2022?
Crave_Cookies Franchise · 2025 FDDAnswer from 2025 FDD Document
| Outlet Type | Year | Outlets at the Start of the Year | Outlets at the End of the Year | Net Change |
|---|---|---|---|---|
| Franchised | 2021 | 0 | 0 | 0 |
| 2022 | 0 | 8 | 8 | |
| 2023 | 8 | 21 | 13 | |
| 2024 | 21 | 35 | 14 | |
| Company-Owned | 2021 | 1 | 1 | 0 |
| 2022 | 1 | 1 | 0 | |
| 2023 | 1 | 1 | 0 | |
| 2024 | 1 | 2 | 1 | |
| Total Outlets | 2021 | 1 | 1 | 0 |
| 2022 | 1 | 9 | 8 | |
| 2023 | 9 | 22 | 13 | |
| 2024 | 22 | 37 | 15 |
Source: Item 20 — OUTLETS AND FRANCHISEE INFORMATION (FDD pages 41–47)
What This Means (2025 FDD)
According to Crave Cookies's 2025 Franchise Disclosure Document, there were 8 franchised outlets opened in 2022. The total number of Crave Cookies outlets, including both franchised and company-owned, that opened in 2022 was also 8.
This information is useful for potential franchisees as it provides insight into the growth and expansion of Crave Cookies. The number of openings can indicate the brand's popularity and the success of its franchise model. A prospective franchisee can analyze these figures to understand the potential market penetration and brand acceptance in different regions.
It's important to note that while 8 franchised locations opened in 2022, the number of company-owned stores remained constant. This suggests that Crave Cookies's growth in 2022 was primarily driven by franchised locations rather than corporate expansion. This could indicate a strategic focus on franchising as a means of expansion, which may be attractive to potential franchisees.
Analyzing the number of outlets opened alongside other factors, such as terminations and transfers, provides a more comprehensive view of the franchise system's health. While the document shows the number of outlets opened, it does not provide specific details on the performance or closure rates of these outlets, which would be beneficial for a prospective franchisee to investigate further.