What kind of assistance does Crave Cookies Franchising provide to franchisees in training their employees?
Crave_Cookies Franchise · 2025 FDDAnswer from 2025 FDD Document
ookies Franchising are not mandatory but are strongly recommended for optimal franchise performance. The franchisee is solely responsible for all staffing decisions and their associated outcomes.
- 5.3 Assistance in Training Employees. Crave Cookies Franchising shall provide a training manual.
5.4 Pre-Opening Assistance.
(a) Selecting Location. Crave Cookies Franchising shall provide its criteria for Crave Cookies locations to Franchisee. Crave Cookies Franchising will review and advise Franchisee regarding potential locations submitted by Franchisee.
- (b) Pre-Opening Plans, Specifications, and Vendors. Within a reasonable period of time after the Effective Date, Crave Cookies Franchising shall provide Franchisee with (i) Crave Cookies Franchising's sample set of standard building plans and specifications and/or standard recommended floor plans; (ii) the applicable System Standards, (iii) other specifications as Crave Cookies Franchising deems appropriate (which may include specifications regarding inventory, supplies, materials, and other matters), and (iv) Crave Cookies Franchising's lists of Approved Vendors and/or Required Vendors.
- (c) Business Plan Review. If requested by Franchisee, Crave Cookies Franchising shall review and advise on Franchisee's pre-opening business plan and financial projections. Franchisee acknowledges that Crave Cookies Franchising accepts no responsibility for the performance of the Business.
- (d) Pre-Opening Training. Crave Cookies Franchising shall make available its standard pre-opening training to the Principal Executive and up to 2 other team members, at Crave Cookies Franchising's headquarters and/or at a Crave Cookies business designated by Crave Cookies Franchising. Crave Cookies Franchising shall not charge any fee for this training. Franchisee is responsible for its own travel, lodging, meal, and other out-of-pocket expenses. Crave Cookies Franchising reserves the right to vary the length and content of the initial training program based on the experience and skill level of any individual attending the program.
- (e) Market Introduction Plan. Crave Cookies Franchising shall advise Franchisee regarding the planning and execution of Franchisee's market introduction plan. Franchisee muat develop a market introduction plan and obtain approval of the plan by Crave Cookie Franchising as prescribed in the Item 5 and Item 6 of the Franchise Disclosure Agreement.
- (f) On-Site Opening Assistance. Crave Cookies Franchising shall have a representative support Franchisee's business opening with 3-7 days of onsite opening training and assistance.
5.5 Post-Opening Assistance.
(a) Advice, Consulting, and Support. If Franchisee requests, Crave Cookies Franchising will provide advice to Franchisee (by telephone or electronic communication) regarding improving and developing Franchisee's business, and resolving operating problems Franchisee encounters, to the extent Crave Cookies Franchising deems reasonable. If Crave Cookies Franchising provides in-person support in response to Franchisee's request, Crave Cookies Franchising may charge its then-current fee plus any out-of-pocket expenses (such as travel, lodging, and meals for employees providing onsite support).
(b) Pricing. Upon request, Crave Cookies Franchising will provide recommended prices for products and services offered by franchisees of the System.
(c) Procedures. Crave Cookies Franchising will provide Franchisee with Crave Cookies Franchising's recommended administrative, bookkeeping, accounting, and inventory control procedures. Crave Cookies Franchising may make any such procedures part of required (and not merely recommended) System Standards.
(d) Marketing. Crave Cookies Franchising shall manage the Marketing Fund.
(e) Internet. Crave Cookies Franchising shall maintain a website for Crave Cookies, which will include Franchisee's location (or territory) and telephone number.
ARTICLE 6. LOCATION, DEVELOPMENT, AND OPENING
- 6.1 Determining Location and Territory. If the Location and Territory are not stated on the Summary Page:
- (i) Franchisee shall find a potential Location within the Development Area described on the Summary Page. Franchisee shall submit its proposed Location to Crave Cookies Franchising for acceptance, with all related information Crave Cookies Franchising may request. If Crave Cookies Franchising does not accept the proposed Location in writing within 30 days, then it is deemed rejected.
- (ii) When Crave Cookies Franchising accepts the Location, it will issue a Location Acceptance Letter in the form of Attachment 2 which states the Location and Territory.
Source: Item 22 — CONTRACTS (FDD page 47)
What This Means (2025 FDD)
According to Crave Cookies' 2025 Franchise Disclosure Document, Crave Cookies Franchising offers franchisees a training manual to assist in training their employees. The franchisee is responsible for all staffing decisions and their outcomes. Crave Cookies may also require franchisees to provide training programs to their employees.
Crave Cookies Franchising may also require the Principal Executive or other employees to complete training programs at any time, in any format, and location determined by Crave Cookies Franchising. Crave Cookies Franchising may charge a reasonable fee for these training programs. If travel is required for these training programs, the franchisee is responsible for all travel, living, and other expenses.
Furthermore, the franchisee's Principal Executive or a local general manager must complete Crave Cookies Franchising's training program to Crave Cookies Franchising's satisfaction at least four weeks before opening the business. Before opening, the franchisee's officers and employees must complete all of Crave Cookies Franchising's required pre-opening training.