Is a Crave Cookies franchisee required to renovate their business as a condition of renewal?
Crave_Cookies Franchise · 2025 FDDAnswer from 2025 FDD Document
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ARTICLE 3. TERM
- 3.1 Term. This Agreement commences on the Effective Date and continues for 10 years.
- 3.2 Successor Agreement. When the term of this Agreement expires, Franchisee may enter into a successor agreement for up to 2 additional periods of 5 years each, subject to the following conditions prior to each expiration:
- (i) Franchisee notifies Crave Cookies Franchising of the election to renew between 90 and 180 days prior to the end of the term;
Source: Item 22 — CONTRACTS (FDD page 47)
What This Means (2025 FDD)
According to Crave Cookies's 2025 Franchise Disclosure Document, franchisees may be required to make renovations and changes to their business, including a remodel, as a condition of renewing their franchise agreement. These renovations must conform to the then-current System Standards of Crave Cookies.
To renew their franchise agreement with Crave Cookies, a franchisee must meet several conditions. One of these conditions is that the franchisee must make or agree to make renovations and changes to the business as required by Crave Cookies. This includes a remodel, if applicable, to ensure the business conforms to the current System Standards at the time of renewal.
This requirement means that a Crave Cookies franchisee should be prepared to invest in updates and renovations to keep their business aligned with the brand's current image and standards if they wish to renew their franchise agreement. The franchisee is responsible for the costs associated with these renovations. This is a fairly standard practice in franchising, as brands evolve and update their image over time. Franchisees need to reinvest in their locations to maintain brand consistency and appeal.