Is a Crave Cookies franchisee required to offer for sale all beverages that Crave Cookies requires?
Crave_Cookies Franchise · 2025 FDDAnswer from 2025 FDD Document
- 7.4 Menu. Franchisee shall offer all menu items, beverages, and other products and services, and only those menu items, beverages, and other products and services, from time to time prescribed by Crave Cookies Franchising, LLC in the Manual or otherwise in writing.
Source: Item 16 — RESTRICTIONS ON WHAT THE FRANCHISEE MAY SELL (FDD page 34)
What This Means (2025 FDD)
According to Crave Cookies' 2025 Franchise Disclosure Document, franchisees must offer all beverages that Crave Cookies prescribes in the manual or in writing. Specifically, section 7.4 of the franchise agreement states that a franchisee shall offer all menu items, beverages, and other products and services that Crave Cookies requires.
This means a Crave Cookies franchisee does not have the option to choose which beverages to sell. They must adhere to the franchisor's prescribed list. This requirement ensures brand consistency across all Crave Cookies locations, maintaining a uniform customer experience.
This requirement extends beyond just beverages to include all menu items, products, and services. Franchisees need to stay updated on any changes or additions to the required offerings, as these will be communicated through the manual or in writing by Crave Cookies. Failing to comply with these requirements could result in penalties, as non-compliance with Crave Cookies' system, manuals, or standards can lead to fines.